#'they just hold hands for a minute in public and disappeard? and called it a day???'

[hl-obsessed]

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[cafe-terrasse]

The movies you watch and your bad habit...

Smoking in movies: film-makers just can't kick the habit

Flm-makers’ association says a ban on smoking would be attack on free speech – and indeed, most movies still reek of tobacco, even those aimed at teenagers

Smoking scenes still regularly occur in movies deemed suitable for children, despite significant evidence that they can cause adolescents to take up the habit. The data about cigarettes on screen is relevant right now because a lawsuit is seeking to ban tobacco appearances in youth-rated movies.

In 2015, 47% of films rated PG-13 had at least one occurrence of smoking or tobacco use according to the Centers for Disease Control and Prevention (CDC). That figure has fallen since 2014 but the CDC still notes that “individual movie company policies alone have not been efficient at minimizing smoking in movies”.

To defend itself against the recent legal claim, the Motion Picture Association of America (MPAA) has said that prohibiting smoking imagery in films would amount to restricting free speech under the first amendment.

Tobacco Incidents in Top-Grossing Movies by Motion Picture Association of America (MPAA) Rating, 1991–2015. Photograph: Center for Tobacco Control Research and Education

In particular, the CDC calls out the Walt Disney Company and 21st Century Fox for having created 56% of the youth-rated movies in which tobacco appears. By contrast, Comcast and Viacom have made progress since 2014 according to the CDC.But some films are smokier than others. A 2011 study led by Stanton A Glantz, director of the Center for Tobacco Control Research and Education, found that several films which contained scenes with cigarettes were still not being labelled as “smoking” films by the MPAA.Looking at the box office, Glantz found that the 134 top-grossing films of 2011 depicted nearly 1,900 tobacco “incidents” (a definition that includes implied use of a tobacco product – for example if an actor is seen holding an unlit cigarette).These were particularly common in period movies like Sherlock Holmes: Game of Shadows and Midnight in Paris (both rated PG-13, both of which had more than 50 tobacco incidents). But the research also showed that fantasy films aimed directly at children like The Twilight Saga: Breaking Dawn – Part 1 contained plenty of tobacco scenes too.

Top-grossing films of 2011 are ranked by the number of incidents depicting tobacco use. Photograph: University of California San Francisco 

  Last year, the World Health Organisation published a comprehensive report which looked at the link between smoking on screen and adolescents taking up the habit. They, like the US surgeon general and the US National Cancer Institute, reviewed empirical evidence and found a causal link between the two.

That empirical evidence included several brain studies. In one, when participants were shown film segments that included right-handed adult smokers, their brains lit up in areas that are responsible for craving as well as those that are in charge of motor planning for the right hand. The findings suggested that, after watching actors smoke, participants were mentally preparing to light a cigarette too.

Nationally, smoking rates have fallen. In 2014, 17% of US adults were smokers compared to 21% in 2005. But tobacco use is far from obsolete in the US. Every day, more than 3,200 people under the age of 18 will smoke their first cigarette, according to the CDC.

Source: The Guardian, 07/19/2016, Mona Chalabi

James Bond film analysis shows marked decrease in smoking

He may have a licence to kill, but it turns out James Bond is becoming increasingly aware of risks to his health.

Renowned for his shaken (not stirred) martinis, fictional spy James Bond has long been seen as quite attached to his cigarettes - shown smoking in bed, while driving and once even while flying a hang glider.

But new analysis of all 24 films has found that 007 has kicked the habit for 15 years now, with his final smoke in 2002 in Die Another Day.  

The study, published on Tuesday in international journal Tobacco Control, has shown the films are still riddled by images of smoking, with only one film in the 55-year franchise smoke-free - Casino Royale (2006).

As the longest-running and highest-grossing global movie franchise, researchers have previously been concerned by the impact of Bond's lifestyle habits on audiences, with studies focusing on his alcohol consumption and violence.

The new study, conducted by the Department of Public Health at the University of Otago, marked the first analysis of 007's smoking habits since the films began in 1962.

The study found Bond's on-screen smoking peaked in the 1960s, when he lit up for 83 per cent of screen time. On average, 007 reached for a cigarette within the first 20 minutes of each film.

But over the past few decades his smoking habits have decreased, as he became smoke-free during the 1990s and stopped in 2002.

Since 1967, references to dangers of smoking have increased, beginning with one villain's quip: "It won't be the nicotine that kills you Mr Bond".

Mr Bond also seems to have outgrown the "smoking-related spy gadgetry" which featured in four out of five films of the 1970s, including guns disguised as cigarettes, stun gas-releasing cigarettes and radio-transmitting lighters.

However, the researchers are concerned that images of smoking remain prevalent in the films, given "links between smoking in movies and teens taking it up".

According the study's authors, Professor Nick Wilson and Anne Tucker, the spy is still subject to secondhand smoke from Bond girls and villains, the latest example his love interest Sévérine in Skyfall (2012).

Its successor Spectre (2015) did not portray any smoking by Bond's "major associates", but did show other characters smoking indoors.

"While there are some favourable downward smoking-related trends in this movie series, the persisting smoking content remains problematic from a public health perspective, especially given the popularity of this movie series," the authors wrote.

"One estimate for [Spectre] indicates 261 million 'tobacco impressions' for the 10 to 29-year age-group in the USA alone."

Bond is still likely to die another day: the study also noted that the risks to Bond from his lovers' smoking was likely reduced due to "the typically brief nature of his relationships" and their "typically... short lives with a cumulative mortality from violence".

Source: The Sydney Morning Herald, 01/17/2017, Sarah Muller

Two weeks ago, we published an article speaking about new year’s resolution. Among them, stopping smoking is one of the first ones. However, we’re never really helped by our friends smokers or family. Here, it’s not your family or your friends anymore but movies. 

If it appears less often than twenty years ago, our favourite characters don’t always show us the best example and don’t give the real motivation we need. Indeed, one of the best example is James Bond. Although he looks so badass, if we look at him, alcoholism and smoking is part of his habits. It’s a fact, cigarettes haven’t disappeard in the cinema. The real problem is that an association is made no matter what we think: “You definitely have more charisma when you smoke.” 

During the period of resolutions of 2017, the study about James Bond helps us and shows the evolution of the Ian Flemming’s character with smoking. Since 2002, James Bond is a non-smoker. A path that more movie creators should follow.

Hary