#vintage soap ad

[newyorkthegoldenage]

In the 1920s, Broadway actors were celebrities, even if they weren't well-known. Just appearing on a Broadway stage was enough. In this ad, from the March 24, 1928 issue of The New Yorker, Lux soap spotlights 14 of these actresses, all of whom were appearing on Broadway at the time. The Shubert brothers, who owned many theaters, claimed that Lux was the official soap of all their dressing rooms.

Some of the actresses pictured here include Judith Anderson, Claudette Colbert, Vivienne Segal, and Jeannette MacDonald.

Click/tap on each pic (there are two) to enlarge.

Photos: The New Yorker

[dandyads]

Bette Davis for Lux Toilet Soap, 1947 (Australia)

Theme Week: Celebrities 🎥

[goshyesvintageads]

Procter & Gamble Co, 1934

[ads-from-the-past]

Pears’ Soap, 1910

[misforgotten2]

Reader's Digest - November 1972

[emmieexplores2]

1944

[gameraboy2]

1917 Palmolive Soap ad Illustration by Willy Pogany

[mudwerks]

Fels-Naptha ad

Woman's Home Companion: May 1948

[angelkarafilli]

Victorian Advertising 1830-1900

Sunlight Soap

[kitsunetsuki]

Payot Bath Soap Ad (1970)

[monkeyssalad-blog]

1957 Sorella Foam Bath ad by totallymystified

[newyorkthegoldenage]

Adele Astaire, "another New Yorker who uses Lux Toilet Soap," in The New Yorker, 1928. She was appearing (with her brother, of course) in the Gershwins' Funny Face at the time.

Source: The New Yorker

[theamandacollection67]

McCalls magazine 1946 ad for Camay Soap 🧼

[goshyesvintageads]

Procter & Gamble Co, 1951

[gallimaufryish]

[misforgotten2]

I go to my doctor for all of my beauty and grooming advice.

Life - July 26th 1948