#sweeteners are a little different because thhey affect the actual taste of the food

[potpiehead]

on principle i feel like food dye should not be allowed in commercial food period unless its for very specific purposes like neon colored cake frosting an shit. the idea of adding a non-nutritive non-food thing to actual food to make it look a certain way is just stupid to me. if you do want to make things look a certain way there are ways that can be done without changing the flavor (turmeric or beet in small amounts = vivid as fuck.... indigo also comes to mind but idk if people have tried that as a way of dyeing food). anyway... i think it makes sense that you would be able to buy food dye and add it yourself. also cant help but think its just pure marketing. fruit punch gatorade doesnt look as appetizing when its clear, velveeta isnt as appealing when its just white, blue raspberry candy would not be blue obviously,. you get the idea