#so yes the first person is correct new ads don't 'work' in the traditional sense

[butwhypants]

Ads work! They work incredibly terrifyingly well!

The point is not to get you to click on the link, the point is to get you thinking about it.

No, you’re not going to buy a new dishwasher after you just bought one. No one will click one of the dozen links they spam you with. But after your new dishwasher springs a leak? Then, you’ll remember one of those ads and you’ll check it out.

In short,

[nyansense-the-nyanbinary]

#ads work and pretending like they don't is part of their strategy#they just want you to think about it#this is also why games now have once a day quests and such#so you keep signing in every day#even if it's only for 5 minutes#because then when you DO get in the mood to spend money or they have an event you like or whatever#you'll be using their app and willing to splurge#it's not about the link anymore it's about the idea#so yes the first person is correct new ads don't 'work' in the traditional sense#not like old Billy Mays ads did#but they work by harvesting your data and implanting ideas so they can harvest it later#it's much more insidious#Facebook got sued for billions because of this

via @butwhypants​ this is part of the post. yeah.