#fanbridge

[unlockzone]

Email creation startup Stensul raises $16M

Stensul, a startup aiming to streamline the process of building marketing emails, has raised $16 million in Series B funding. When the company raised its $7 million Series A two years ago, founder and CEO Noah Dinkin told me about how it spun out of his previous startup, FanBridge. And while there are many products focused […]

https://unlock.zone/blog/samsung-news/email-creation-startup-stensul-raises-16m/

[elizaneals]

Friday Night find great live music but make sure the band has #Style! Congrats to my girl in the middle @leahsclosetroyaloakvintage she just kicked butt @intermezzovintage #vintageclothing showcase inside #jacobjavits #NYC 🎉🎉👄 @normakamali @iris.apfel @morphewconcept @amtvintage @nyluluvintage @wwd @thecomosexual @peter.a.berta @mia.vesper @shopkitschtopia @cabanavintage @les_femmes_vintage @dustyrosevintage and so many ⭐️'s There's no reason not to have your own style it's just to short of a life! I'm lazy sometimes but on stage #BOOM 💣 Here I am in 70's denim #jumpsuit plenty of fun, curvy like me 👀♥️🔥! See you on stage soon find me on #Spotify #Pandora #Itunes #Amazon #bandsintown #SongKick #fanbridge #soundcloud +++ kickAss #BluesRock #RockBlues #pianoandamicrophone #psychedelicrock #modernblues #electricblues #pianoblues = #ElizaNealsandtheNarcotics the music gets you High! ✌️🚀

[earpeeler]

Michael Brandvold Marketing – Ep. 319 Email Marketing Best Practices with FanBridge.com Scott Englund General Manager of FanBridge.com joins us this week to discuss email marketing. We discuss why you need a email list even now with all the various social networks.

[ofnietheufo]

View this post on Instagram

A post shared by Ofnie the UFO (A-Train Artist) (@ofnietheufo)

SHOUT OUT TO @tayasimmons ON BOARD THE "SHIPS" PROJECT. MUSIC VIDEO ALERT!! See the FULL VERSION NOW! Click the link in my BIO or Click here 👇https://youtu.be/EsqKSLgzucw #theabductioncontinues 🎨 #forever #vegas #ufo #brooklyn #newyork #singer #musicvideo #ships #vegas #uk #manhattan #china #florida #brooklyn #boston #minnesota #music #london #detroit #virginia #texas #california #africa #model #blessings #explore TO LISTEN TO MY HIT SINGLE CLICK BELOW https://m.youtube.com/watch?v=zyG7B8BAmO4&sns=fb @indienationrocks @indiemusicreviews @indienationradio @universalmusicgroup @atlanticrecords @livenationnyc @epicrecords @cashmusicorg @fanbridge @topspincharity @bandpage @theartofrap. https://www.instagram.com/p/BbPAPJXDG4A/?igshid=16ogspdcs78wf

[whatimconsuming]

The old funnel: Record labels controlled and monetized fan relationships The old, pre-digital structure of the music business led to a fan relationship funnel with multiple gatekeepers, primarily major record labels. Artists used radio as their top-of-funnel channel, to get discovered. They subsequently went on tour as their mid-funnel device to re-engage fans through live concerts. And to make money, artists monetized fans at the bottom of this funnel at local record stores when they bought CDs. At each step of the way, labels had control. This was the dominant practice up until 2000, when CD sales and the music industry’s fortunes were at an all time high. But things were about to change very quickly—digital consumption of music and widespread piracy led to a sharp decline in the music industry’s overall revenues. Digital downloads through the iTunes store, paired with the stylish iPod offered a glimmer of hope. But the real turning point was 2008, when Spotify launched its on-demand streaming service. Consumers transitioned from the ownership of physical CDs and Digital MP3s to accessing an unlimited catalog of music, for $9.99 / month (a price that has not changed almost 13 years later). This is for a good reason: the streaming model works. Fans get access to every song ever recorded, and—for a nominal fee—music creators can have their songs available to them in minutes.

But this, too, presents a new problem. Today’s funnel: An explosion of choice There is an overload of music. 60,000 songs are uploaded to Spotify every day. Over 20% of those don’t get streamed even once. The ubiquitous access to almost every piece of recorded music in history has led to a paradox of choice, promoting passive and playlist-driven music consumption and creating winner-take-all effects for the biggest artists. The advent of streaming in the music business was supposed to lead to a transition from selection by gatekeepers to election by listeners. However, streaming services are still choosing which music creator gets a chance to partake in these elections. The gatekeeper status has just shifted from record labels to streaming services. Major record labels like Universal, Warner, and Sony used to determine who became a successful music creator. Now its streaming services like Spotify, Apple Music, and Deezer.

How the new funnel could work: Creators in control In the old music business, record labels controlled the artist-fan relationship funnel. In the current model, streaming platforms control this funnel. This led to a pressing need for artists to have their own and control direct relationships with their fans, and the recent news seems to be enabling this: TikTok and other social platforms are acting as potent top-of-funnel discovery channels for emerging music creators. ConvertKit’s acquisition of Fanbridge could help these newly discovered music creators re-engage fans. And recent developments around NFTs powered by platforms like Audius and Ditto Music could offer substantial and reliable monetization opportunities. Let’s look at these layers starting from the top: 1. Top-of-funnel — discovery on TikTok TikTok has proven to be a potent top-of-funnel discovery channel for emerging musicians. The platform wants to gain an even stronger foothold in music discovery, and has been shipping updates that reflect this strategy. TikTok recently announced its plans to launch a new set of immersive music filters that integrate seamlessly with its catalog of sounds. Here’s just one recent example: ever since #ShantyTok went viral, Spotify users have created more than 12,000 sea shanty playlists. Nathan Evans, the creator who was behind the viral trend, signed a record deal with Universal Music Group. The same engaging characteristics that make TikTok so potent for discovery also lead to some of its main drawbacks. The ever changing flux of TikTok trends mean that fandom accumulated on the platform is fickle, and doesn’t last too long—fans just move on to the next viral trend. For music creators to have a more sustainable and long-term career, they need to optimize this new funnel by re-engaging with new fans before TikTok’s temporary spotlight fades. Creators need a way to solidify relationships beyond ephemeral streams in aggregation layers. ConvertKit’s recent acquisition of Fanbridge could enable music creators to do just that. 2. Mid-funnel — re-engagement through email

ConvertKit has 300,000 creators using its email marketing software to run their paid newsletters and membership based offerings. Fanbridge’s ‘fan-relationship management’ toolkit enables these same things, but for music creator-specific needs. They have integrations that help their user base of 1000 music creators embed Spotify links, tour dates, fan giveaways, and so on. The acquisition will facilitate direct-to-fan (D2F) relationships, helping the long tail of music creators to not only have greater ownership over their fanbase, but also have the opportunity to monetize these relationships. It will enable music creators to establish  a direct communication channel with fans. This is highly valuable because streaming services don’t have the functionality for artists to communicate with their listeners. Artists have to rely on social platforms, which do not offer an efficient way to segment fans, or even communicate in a personalized way. It's also harder to integrate commerce in music. Creators would also have the opportunity to optimize deeper forms of engagement, which may include private lessons, Discord servers, Patreon memberships, and more. 2. Bottom-of-funnel — monetization via NFTs At the bottom of this emerging creator-centric funnel that we’ve outlined, NFTs could be a potentially lucrative way for music creators to monetize their relationships with superfans. If a creator re-engages their 1000 true fans via ConvertKit, their 100 true fans could then be encouraged to make an actual investment in the music itself. Ditto, a digital music distributor, is using NFTs to help music creators sell tokens that entitle owners to a share of revenue streams generated by a song, almost like a dividend-bearing stock. Music creators can sell shares of the copyright associated with their upcoming songs and obtain upfront cash. This cash could help them fund their new releases: hire a great producer, set up a paid promotional campaign, etc. Fans who purchase these NFTs are eligible for monthly dividends, i.e. royalties from streaming. By divesting a part of their copyright, emerging music creators could receive an intimate form of financial support from their most devout fans. Moreover, by enabling these transactions, Ditto facilitates the creation of NFTs tied to assets with tangible value. Music creators can monetize by letting fans have equity in their music, making it akin to classical investing. To be clear, this concept has been tried before. Sweden based Corite, and Austria-based Global Rockstar are some examples. Unlike Ditto however, these existing companies have not used blockchain as a way to power fan investments. Perhaps NFT fervor will help Ditto cross the chasm. This is reflective of a broader trend—artists want direct ownership over the relationship with their fans, and to be compensated based on how these fans interact with their music. Today, platforms like Audius offer a blockchain-powered, decentralized version of Spotify, where fan-centric payments are inherently built in. Artists can set their own prices, retain control over their IP, and get transparent access to fan insights. Holders of $AUDIO also have the ability to give input on the platform’s strategy. A recently introduced feature also lets artists showcase their for-sale NFTs, and fans to display their already purchased ones.  However, unlike Spotify, Audius doesn’t have the major labels onboard, and is only restricted to a small set of early adopting music creators. This limits their catalog size and hinders listener acquisition.

[mailinvest]

ConvertKit acquired FanBridge » emailexpert

[littlemanmusic]

SIGN UP!! Get a free Little Man song too!

[jamieleger]

Your Relationship Database vs. Your Email List You might have already formed the habit of referring to this collection of data we're talking about here as your Email List. I dislike that phrase and from now on i want you referring to this as your Database. Because that's what it is... Your Relationship Database with your fans and network. Email addresses are generally the core piece of contact data that you'll want to collect, but email is only one of several forms of communication that you can have with them. You are both an Artist as well as a Modern Content Creator. You now have the talent and capacity to share stories and experiences through MULTIPLE media, why would you want to remain limited to one form of correspondance with your Fan Base and Global Network? I'm going to be teaching you the powerful combination of Multi-Channel communication as a force multiplier, and help you transform your thinking into an expansive multi-dimensional creator and communicator. But it's not just able to communicate throughout a larger spectrum of communication channels and distribution formats. There is segmentation, grouping and tagging for the organization of your Tribe by key criterion for identifying fans in specific cities, or by levels based on your Fan Engagement Pyramid such as Casual Fans, True Fans, or Super Fans. Understand that your Facebook, Twitter, Youtube, Instagram accounts are NOT your Contact Database. They ARE good vehicles for communication and engagement with your audience. You can pull the contact details from those platforms and import those into your Database, and that is what you'll be doing next... But they are not replacements for your own Contact Database. They are 3rd party platforms that you are essentially renting land from, and thus you are not in control-nor in ownership of them. Facebook now virtually requires you to pay money in order to actually access and communicate with the audience you've already built up through their platform! Youtube could come and shut your account down without providing a reason at all. These things can happen. But aside from those risks, they are simply not the central database that stores and organizes the relationships you have with your fans. As a Modern Artist, you are claiming your independence (which you will soon be declaring) and a central value for embracing this role and becoming a successful Creator in the Modern Music Industry starts with taking responsibility for becoming self-reliant and claiming ownership of your own fate, lifestyle, content, and careers growth. This begins with the understanding that you are building what will from henceforth be known as your Contact Database. Here are some recommended options to start with. Active Campaign, Mailchimp or Aweber Bandzoogle +/or Fanbridge

[dizzedcom]

Email creation startup Stensul raises $16M

Email creation startup Stensul raises $16M

Stensul, a startup aiming to streamline the process of building marketing emails, has raised $16 million in Series B funding.

When the company raised its $7 million Series Atwo years ago, founder and CEO Noah Dinkin told me about how it spun out of his previous startup, FanBridge. And while there are many products focused on email delivery, he said Stensul is focused on the email creation process.

[ofnietheufo]

THE ARRIVAL of "SHIPS" COMING TO YOU SOON. WARNING⚠YOU WILL BE ABDUCTED. #theabductioncontinues GETS READY, OFNIE UFO ATRAIN ARTIST 🎨 @forever #indienationrocks #vegas #ufo #brooklyn #newyork #singer #music #uk #manhattan #china #chicago #forever #florida #brooklyn #popstar #minnesota #music #london #detroit #virginia #texas #california #boston #africa #model #blessings #explore TO LISTEN TO MY HIT SINGLE CLICK BELOW https://m.youtube.com/watch?v=zyG7B8BAmO4&sns=fb TO SUPPORT AND OWN YOUR OWN COPY CLICK BELOW RHAPSODY http://www.rhapsody.com/artist/ofnie-the-ufo/album/forever if CD BABY http://www.cdbaby.com/m/albumDetails.aspx?AlbumID=ofnietheufo#.VYPoA0BYqzo.facebook @indienationrocks @indiemusicreviews @indienationradio @universalmusicgroup @atlanticrecords @livenationnyc @epicrecords @cashmusicorg @fanbridge @topspincharity @bandpageWHEN THE HOST IS ALL FOR THE MASQUERADE #SWEET18 #HAPPYBIRTHDAY WARNING⚠YOU WILL BE ABDUCTED. #theabductioncontinues GETS FAMILIAR OFNIE UFO ATRAIN ARTIST 🎨 @forever #indienationrocks #vegas #ufo #brooklyn #newyork #singer #music #uk #manhattan #china #chicago #forever #florida #brooklyn #popstar #minnesota #music #london #detroit #virginia #texas #california #boston #africa #model #blessings #explore TO LISTEN TO MY HIT SINGLE CLICK BELOW https://m.youtube.com/watch?v=zyG7B8BAmO4&sns=fb TO SUPPORT AND OWN YOUR OWN COPY CLICK BELOW RHAPSODY http://www.rhapsody.com/artist/ofnie-the-ufo/album/forever if CD BABY http://www.cdbaby.com/m/albumDetails.aspx?AlbumID=ofnietheufo#.VYPoA0BYqzo.facebook @indienationrocks @indiemusicreviews @indienationradio @universalmusicgroup @atlanticrecords @livenationnyc @epicrecords @cashmusicorg @fanbridge @topspincharity @bandpage https://www.instagram.com/p/BQ7zzGHAGSy/?igshid=n4eodcdbpfx5

[elizaneals]

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A post shared by Eliza Neals Rocks (@elizaneals)

"Beware of the Handshake that hides a Snake, Devil got a mask on posing as a Fake, Lurking in the darkness when your weak and afraid, You better change your evil ways..." #10000FeetBelow I just got back from #Hell and... #YouAintMyDogNoMore my summer 2016 🔥 single and #elizanealsandthenarcotics say THANK YOU FANS and #RADIO! #Rootsmusicreport 2nd NEW YORK CITY 🌃 7th #BluesRock ⭐️ 19th Blues 🗝 #IBBAUK April 36th Top40 🇬🇧 #LivingBlues Feb #19 🕶 💉 RockDoctor REVIEW: "Eliza's greasy, nasty version of this classic (original song, classic form) is a slice of pure blues heaven. This thing has a sleazy grind that I just love, Eliza’s husky voice is perfect - #BigMamaThornton, #BessieSmith and #KokoTaylor rolled into one, and @howardglazer 's slide playing reminds me of #JohnnyWinter at his best. This might very well be the blues’ best kiss-off song ever, and Eliza does it justice." 👊🏼Thanks @pjslagerhouse #Detroit holding down #RockNRoll for 10 Years! Festival season is here so cashmeoutside on stage over on @bandsintown @songkick @reverbnation @fanbridge @spotify @last_fm @facebook @youtube @grammypro @itunes @bandcamp @amazonmusic uh an more lolz ElizaNealsDOTcom 👀 to get it direct #JerseyCity #Portland #Vegas #Oakland #BatonRouge Philly Chitown #Newark #KeyWest #Savannah #Harrisburg #Bridgeport ShoutOut to @demarcussumter & @johnny_a_bassman 💋

[livioacerbo]

Stensul raises $7M to make email creation easier for marketers

Stensul raises $7M to make email creation easier for marketers

Email marketing startup Stensul is announcing that it has raised $7 million. Stensul spun out of founder and CEO Noah Dinkin’s previous company FanBridge. Dinkin explained via email that the startup isn’t competing with the big email service providers — in fact, it integrates with ESPs including Salesforce Marketing Cloud, Oracle Marketing Cloud, Adobe Marketing …

Continue reading “Stensul…

[roberttbertton]

Stensul raises $7M to make email creation easier for marketers - BerTTon

Stensul raises $7M to make email creation easier for marketers – BerTTon

Email marketing startup Stensul is announcing that it has raised $7 million.

Stensul spun out of founder and CEO Noah Dinkin’s previous company FanBridge. Dinkin explained via email that the startup isn’t competing with the big email service providers — in fact, it integrates with ESPs including Salesforce Marketing Cloud, Oracle Marketing Cloud, Adobe Marketing Cloud and Marketo.

Dinkin said…

[rickyrebelrocks]

Get #RickyRebel’s “If You Were My Baby” on #iTunes: http://smarturl.it/a8inax Stream/Add on #Spotify: http://smarturl.it/jasl9q #Amazon: http://smarturl.it/6au7vv #GooglePlay: http://smarturl.it/0rarni Stay in the know - sign up to Ricky’s mailing list: http://rickyrebelrocks.com/fanbridge/ Connect with Ricky - #Facebook: https://www.facebook.com/RickyRebelRocks/ #Twitter: https://twitter.com/rickyrebelrocks #Instagram: https://www.instagram.com/rickyrebel/ #Google+: https://plus.google.com/+RickyRebel #Tumblr: http://rickyrebelrocks.tumblr.com/ Website: http://rickyrebelrocks.com/ (at SXSW)

[kevinmcklein]

Stensul raises $7M to make email creation easier for marketers

Stensul raises $7M to make email creation easier for marketers

Email marketing startup Stensul is announcing that it has raised $7 million. Stensul spun out of founder and CEO Noah Dinkin’s previous company FanBridge. Dinkin explained via email that the startup isn’t competing with the big email service providers — in fact, it integrates with ESPs including Salesforce Marketing Cloud, Oracle Marketing Cloud, Adobe Marketing […]