#Video production company singapore

[decadencedesign]

Find Top Video Production Company in Singapore Online

Branding through all possible ways is the basic need of any organization and company – no matter whether it is in beginning phase or a well-established name. Videos published through YouTube and other channels also play a crucial role. There is no denying the fact that videos are the future of marketing – mainly with the rise of social media and digital content like videos and pictures. They have become the first choice of engagement; while videos are an effective tool to help customers learn about the products and services offered. Find a recognized video production company Singapore and you will get the right solutions according to your specific needs for marketing and advertising.

Vides play a crucial role – helping customers learn about your products.  This way will make more chances of building trust between your brand and the customers. Experts from a selected video production company Singapore will solve your queries for video production and marketing. They team at a selected company is well-equipped in creating branded content for all your business and marketing objectives.

Finding the trusted video production company Singapore will be far easier and hassle-free. For this, you have to go online and search for the right one that is convenient for you and providing you with the right solutions. Among some of the top names in this domain, you will find name of Decadence Design on top. Make a contact and get the right solutions according to your specific needs.

[musemedia-my]

Top Video Production Company in Singapore | Musemedia: Creating Visual Stories

Musemedia, a leading Video Production Company Singapore, brings your creative visions to life. Our team of talented professionals specializes in crafting compelling visual content, from corporate videos to cinematic storytelling. With a passion for storytelling and cutting-edge technology, we deliver high-quality videos that captivate and engage audiences. Let us transform your ideas into stunning visual experiences. Choose Musemedia for your video production needs.

[executivegroupsg]

AV System Installation for Events in Singapore

Planning an event in Singapore? To make your event great, you need a good AV system. This means having the right audio and visual equipment like microphones, speakers, projectors, and lights. Here's a simple guide to help you understand AV system installation for events in Singapore.

Why AV Systems Matter

AV systems help people see and hear everything clearly at your event. Whether it's a business meeting, a product launch, or a wedding, good AV systems make everything better. They make sure everyone can hear the speakers and see the presentations.

Important Things to Think About

Check the Venue: The first thing to do is look at the place where your event will be. You need to know the layout, how sound travels in the space, the lighting, and where the power outlets are. Venues in Singapore can be small rooms or big outdoor spaces, so you need to plan according to the space.

Choose the Right Equipment: It's important to pick the right tools. You need good microphones, speakers, and screens. In Singapore, you can find many companies that offer the latest AV equipment.

Professional Installation: It's best to hire experts to set up the AV system. They know how to install everything correctly and make sure it works well. This way, you can avoid any problems during your event.

Test Everything: Before the event starts, test all the equipment. Make sure the sound is clear and the visuals are sharp. Fix any issues before your guests arrive.

[ogvs1]

Leveraging the Power of Corporate Videography: Why 'Only Good Vibes' is Your Ideal Partner in Singapore

Introduction

In the fast-paced, digital-driven world of today, effective communication has evolved into an art form. To captivate audiences, convey complex messages, and establish a memorable brand identity, businesses are increasingly turning to the magic of corporate videography. The power of visual storytelling cannot be overstated. It's a medium that not only engages but leaves a lasting impact on viewers. Today, we dive into the realm of corporate videography and explore the multiple facets that make it an invaluable asset in the world of marketing and communication.

Nestled in the heart of Singapore's bustling business landscape, 'Only Good Vibes' emerges as a beacon of creativity and professionalism in the field of video production. In this blog, we'll dissect the benefits of corporate videography, highlighting how it can elevate your brand, engage your audience, and boost your online presence. We'll delve into the importance of hiring a top-notch video production company, and why 'Only Good Vibes' stands out as your ideal partner in the vibrant city-state of Singapore. So, let's embark on a journey through the lens, discovering the true essence of corporate videography and why 'Only Good Vibes' is your gateway to visual excellence.

The Power of Visual Storytelling

In a world flooded with information, visual storytelling emerges as the beacon of clarity and engagement. It's no secret that human beings are naturally drawn to visual content. Our brains process visual information 60,000 times faster than text, making it a powerful tool for conveying complex messages and evoking emotions. In the realm of corporate videography, visual storytelling takes centre stage as a medium that can weave compelling narratives and create lasting impressions.

Visual storytelling is all about using the art of storytelling in combination with striking visuals to deliver messages in a way that captures the viewer's attention and imagination. Whether it's a brand's journey, a product's functionality, or the essence of a service, visual storytelling transforms it into a vivid and memorable experience.

One of the key advantages of visual storytelling is its ability to transcend language and cultural barriers. A well-crafted video can convey emotions, concepts, and ideas in a universally understood manner. It provides a sense of relatability that is often missing in text-heavy communication. This universality makes it an ideal tool for businesses aiming to reach a global audience.

Corporate videography leverages the power of visual storytelling to create narratives that resonate with viewers. From showcasing a company's history and values to highlighting its products or services, videos have the potential to engage and connect on a personal level.

'Only Good Vibes,' a premier video production company in Singapore, understands the art of visual storytelling. Through their expertise, they enable businesses to convey their unique stories, missions, and offerings in a visually captivating manner. By collaborating with 'Only Good Vibes,' companies can harness the power of visual storytelling to captivate audiences, strengthen their brand identity, and leave a lasting impression.

In the corporate world, where information flows ceaselessly, those who can convey their message most effectively often emerge as the leaders. Visual storytelling is more than just a trend; it's an essential tool for modern business communication. It's about engaging the audience's senses, emotions, and intellect in a way that leaves a mark. And 'Only Good Vibes' has mastered this art, making them the ideal partner for businesses seeking to unlock the potential of visual storytelling in the vibrant landscape of Singapore.

Creating Brand Identity

In a world where competition is fierce and first impressions matter more than ever, establishing a strong brand identity is paramount for businesses. Corporate videography plays a significant role in crafting and reinforcing that identity. It goes beyond showcasing products or services; it's about telling a story, conveying values, and creating a lasting impression.

When we think of the most successful brands today, from tech giants to luxury fashion houses, we often associate them with a unique and powerful brand identity. Their logos, colours, and even the emotions they evoke are all part of their brand identity. It's the promise they make to customers, the values they uphold, and the story they tell that sets them apart.

'Only Good Vibes,' a renowned video production company in Singapore, understands the intricacies of creating a brand identity through video. Their team of experts collaborates closely with businesses to capture the essence of their brand. Whether it's through the use of colours, music, or visual elements, 'Only Good Vibes' knows how to convey a brand's story effectively.

A well-crafted corporate video can help businesses introduce themselves to their audience in a compelling and memorable way. It can communicate the brand's history, values, and vision, fostering a sense of connection and trust. It allows businesses to express not just what they do but why they do it, which is often the key to building a strong and loyal customer base.

For example, a corporate video may explore the journey of a family-owned business, showcasing the dedication and hard work that goes into their products. This narrative can create an emotional connection with viewers, giving them a reason to choose that brand over others.

Moreover, consistency in visual and emotional branding across all marketing channels is essential. Corporate videography ensures that the brand identity remains cohesive and recognizable, whether on a website, social media, or at an event.

In a fast-paced and visually driven world, 'Only Good Vibes' is the ideal partner for businesses seeking to create and strengthen their brand identity through corporate videography. Their expertise in the field, combined with a deep understanding of the importance of branding, makes them an invaluable asset for companies in Singapore and beyond.

By collaborating with 'Only Good Vibes,' businesses can ensure that their brand identity is not only well-crafted but effectively conveyed to their audience through the compelling medium of video. It's about leaving a lasting impression, and 'Only Good Vibes' excels in making that impression a memorable one.

Engaging Your Audience

In the ever-evolving landscape of marketing and communication, audience engagement stands as a critical pillar of success. Without engagement, the most thoughtfully crafted message can get lost in the digital noise. This is where the power of corporate videography shines – it has the ability to captivate and maintain viewer attention in a way that other mediums often struggle to achieve.

One of the key reasons corporate videos excel in audience engagement is their dynamic nature. They combine visuals, sound, and often storytelling to create an immersive experience. This multi-sensory approach resonates with viewers on both an intellectual and emotional level.

For instance, consider how a product demonstration in a video can be far more engaging than a static image or text description. Viewers can see the product in action, understand its features, and, importantly, picture themselves using it. This not only conveys information effectively but also draws the viewer into the story.

Visual elements, such as motion graphics or animations, can make complex topics more understandable and enjoyable. They simplify information and engage the viewer's curiosity. In addition, visuals can evoke emotions, which is a powerful tool for forging connections.

Sound is another key element in corporate videography. Music, voiceovers, and sound effects can create a mood or atmosphere that complements the message. The right soundtrack can enhance the emotional impact of a video, making it more memorable.

'Only Good Vibes,' a premier video production company in Singapore, specialises in creating videos that not only inform but engage. They understand that engagement goes beyond just watching a video; it's about creating a memorable experience.

Interactive elements within videos can further boost engagement. These can include clickable links, surveys, or even the integration of virtual reality. With interactive videos, viewers become active participants in the content, and this level of engagement is often rewarded with better retention and action.

Furthermore, the shareability of videos makes them a potent tool for audience engagement. Viewers who are engaged with a video are more likely to share it with their networks, amplifying the reach of the message. This can lead to a snowball effect, as the video spreads across social media and other online platforms.

In the modern age, where attention spans are shorter and competition for viewer attention is intense, engagement is the golden key to effective communication. Corporate videography, when executed with creativity and purpose, has the ability to not only capture viewer interest but to maintain it throughout the video's duration.

For businesses looking to enhance audience engagement through video, 'Only Good Vibes' is the ultimate partner. With their expertise and experience, they craft videos that not only inform but entertain, educate, and immerse the audience in a memorable experience. In Singapore's dynamic market, where engagement is the key to success, 'Only Good Vibes' has the tools to unlock it effectively.

SEO and Online Visibility

In the digital age, establishing a robust online presence is vital for businesses. With millions of websites competing for attention, being visible to your target audience is no longer a luxury; it's a necessity. This is where the marriage of corporate videography and SEO (Search Engine Optimization) comes into play, and it's a powerful combination that can significantly boost a company's online visibility.

Let's break it down.

Firstly, SEO is the practice of optimizing your online content so that search engines like Google or Bing can easily find, index, and rank it. The goal is to appear at the top of search engine results pages (SERPs) when someone searches for keywords related to your business. Effective SEO can help drive organic (unpaid) traffic to your website, ensuring your brand is visible to those actively seeking products or services you offer.

Corporate videography is an excellent tool for boosting SEO and online visibility. Video content is highly engaging, and search engines recognize that. Pages with video are more likely to rank higher in search results because they provide a richer and more valuable user experience.

The presence of video can also increase the time visitors spend on your website. Search engines interpret this as a positive signal, assuming that if visitors spend more time on a page, the content must be relevant and engaging. As a result, your website's overall search ranking may improve.

Additionally, video content is often shared and linked to by other websites and social media, which further enhances your SEO. When other websites link to your video or embed it on their pages, it not only drives direct traffic but also signals to search engines that your content is authoritative and trustworthy.

'Only Good Vibes,' a leading video production company in Singapore, understands the synergy between corporate videography and SEO. They produce videos that not only engage but are also optimized for search engines. This includes creating video titles, descriptions, and tags that include relevant keywords. They also ensure video content is responsive, meaning it can be viewed on various devices, including mobile, which is increasingly important for SEO.

By optimizing videos for search engines, 'Only Good Vibes' helps businesses improve their online visibility and reach a wider audience. Whether it's a product showcase, a brand story, or an instructional video, their expertise ensures that the video content aligns with SEO best practices, ultimately leading to better search rankings and visibility.

In the highly competitive online marketplace, appearing on the first page of search results can make all the difference. When you harness the power of corporate videography and combine it with effective SEO practices, your brand can rise to the top, ensuring that it's not just seen but also remembered. In the bustling digital ecosystem of Singapore, 'Only Good Vibes' is the partner you need to boost your online visibility and stand out among the competition.

The Importance of Professionalism

In the realm of corporate videography, professionalism isn't just a desirable trait; it's a fundamental requirement. The videos a business produces are often a direct reflection of its brand, values, and commitment to quality. Here's a closer look at why professionalism in corporate videography matters and why 'Only Good Vibes' excels in this domain.

When we talk about professionalism in corporate videography, we're referring to several key aspects:

Quality Production: Professionalism starts with the basics – producing videos that are technically sound, visually appealing, and well-edited. 'Only Good Vibes' prides itself on delivering videos that meet the highest production standards, ensuring that your brand is presented in the best light.

Meeting Deadlines: Timeliness is a hallmark of professionalism. A professional video production company respects deadlines and ensures that projects are completed as promised. This reliability is essential for businesses with tight schedules and marketing plans.

Adherence to Brand Identity: Every business has a unique brand identity, and a professional videography partner should understand and respect it. 'Only Good Vibes' collaborates closely with businesses to ensure that the videos created align perfectly with the brand's vision and message.

Effective Communication: Professionalism extends to effective communication. Clear, open, and prompt communication ensures that all parties are on the same page throughout the video production process. 'Only Good Vibes' excels in this regard, making sure that clients are well-informed and involved at every stage.

Reliability and Consistency: Consistency in delivering high-quality videos is a hallmark of professionalism. 'Only Good Vibes' is renowned for its consistent ability to meet and exceed clients' expectations, time after time.

Experience and Expertise: A professional videography company, like 'Only Good Vibes,' brings a wealth of experience and expertise to the table. Their team understands the nuances of the industry, ensuring that the final product is not just visually stunning but also strategically effective.

'Only Good Vibes' knows the importance of professionalism in corporate videography. They go beyond just creating videos; they create an experience that aligns with your brand's message and values. Whether it's a product showcase, a corporate event, or an inspirational brand story, their commitment to professionalism ensures that every project is a testament to quality and excellence.

In the competitive landscape of Singapore, where businesses strive to make their mark, professionalism isn't just an asset; it's a prerequisite for success. With 'Only Good Vibes' as your videography partner, you can be confident that your brand will be represented with the utmost professionalism and creativity, setting you apart in the minds of your audience.

Cost-Effectiveness and Return on Investment

For businesses, every expenditure needs to be justified by the return it brings. In the realm of corporate videography, it's not just about creating visually appealing content; it's about ensuring that the investment translates into tangible results. This is where the cost-effectiveness and return on investment (ROI) of corporate videography become significant.

Let's delve into why corporate videography can be a cost-effective marketing strategy and how 'Only Good Vibes' is an expert in maximizing ROI.

Cost-Effectiveness:

Versatility: One of the key advantages of corporate videos is their versatility. A well-produced video can serve multiple purposes, whether it's for marketing, training, customer engagement, or internal communication. This versatility reduces the need for different content formats, ultimately saving costs.

Longevity: Unlike many other forms of content, videos often have a longer shelf life. A high-quality video can continue to engage and inform viewers for an extended period, making it a cost-effective investment.

Engagement: Videos have a unique ability to engage viewers. This increased engagement can lead to higher conversion rates, making your marketing efforts more efficient and cost-effective.

Sharing and Virality: Engaging videos are more likely to be shared on social media and other platforms. This organic sharing can extend the reach of your video content without additional costs.

Return on Investment (ROI):

Increased Conversions: Effective corporate videos can lead to higher conversion rates. Whether it's encouraging website visitors to make a purchase, sign up for a newsletter, or contact your business, a well-crafted video can boost these conversion rates significantly.

Enhanced Brand Awareness: Videos have the potential to go viral and reach a wide audience. This increased exposure can significantly boost brand awareness, leading to increased sales and customer loyalty.

Educational Content: Videos are an excellent medium for educating your audience. Whether it's instructional videos, product demos, or informative content, well-structured videos can reduce support and training costs.

SEO Benefits: Video content is highly favoured by search engines, and well-optimised videos can improve your website's search rankings. Higher rankings can lead to increased organic traffic, further enhancing your ROI.

'Only Good Vibes' understands the importance of cost-effectiveness and ROI in corporate videography. They focus on creating videos that not only engage but also deliver results. By aligning their creative expertise with your business goals, they ensure that every video is an investment with a measurable return.

In a competitive business landscape, maximising ROI is essential. With 'Only Good Vibes' as your videography partner, you can be confident that your investment in corporate videography will not only be cost-effective but will also deliver tangible results. In Singapore's dynamic market, where businesses are constantly seeking efficient and impactful marketing strategies, 'Only Good Vibes' stands as a trusted ally in achieving those goals.

Staying Competitive in Singapore

In the bustling and ever-evolving business landscape of Singapore, staying competitive is a perpetual challenge. Businesses must continuously adapt, innovate, and embrace effective strategies to maintain their edge. Corporate videography is one such strategy that can set you apart, and 'Only Good Vibes' is the partner that can make it happen.

Singapore is renowned for its dynamic business environment, where innovation and excellence are the norms rather than exceptions. To thrive in such an ecosystem, businesses must leverage the latest tools and technologies to reach their target audience effectively.

Video in Marketing: The role of video in marketing is undisputed. It's a versatile and engaging medium that can convey messages, tell stories, and leave a lasting impact on viewers. In a market where consumers are overwhelmed with choices, video can make your brand memorable.

'Only Good Vibes': As a leading video production company in Singapore, 'Only Good Vibes' brings a wealth of expertise and creativity to the table. They understand the intricacies of the local market and how to create videos that resonate with Singaporean audiences. Their team is equipped to handle the unique challenges of staying competitive in Singapore's fast-paced business landscape.

Building Brand Identity: A strong brand identity is your most valuable asset in Singapore's competitive market. It's not just about what you offer, but how you offer it. Corporate videography is a powerful tool to convey your brand's values, mission, and unique selling propositions. 'Only Good Vibes' excels at creating videos that not only showcase your products or services but also express your brand's essence.

Customer Engagement: Engaging with your customers is a must. In the digital age, customers expect not just products or services but experiences. Corporate videos can help you engage with your audience on a deeper level, whether through product demonstrations, behind-the-scenes content, or storytelling. 'Only Good Vibes' is skilled at crafting videos that spark connections and conversations.

Online Visibility: With so many businesses vying for attention online, achieving and maintaining high online visibility is challenging. SEO-optimised videos can boost your search rankings and make sure you're visible to potential customers. 'Only Good Vibes' creates videos that are not just visually stunning but are also strategically optimised for search engines.

Cost-Effectiveness and ROI: Every marketing investment must be justified by its return. Corporate videography is a cost-effective strategy with a potential for high ROI. 'Only Good Vibes' ensures that your investment in video content is not just visually appealing but also results-oriented.

In Singapore's vibrant market, businesses are under constant pressure to stand out, connect with customers, and achieve their objectives. 'Only Good Vibes' recognizes these challenges and provides a pathway to success through effective corporate videography. By collaborating with 'Only Good Vibes,' businesses can ensure that they not only compete but thrive in the competitive Singaporean business landscape.

Conclusion

In conclusion, corporate videography is the key to success in Singapore's competitive business landscape. 'Only Good Vibes,' as a leading video production company, offers a range of benefits, including the power of visual storytelling, building brand identity, engaging audiences, enhancing online visibility, and delivering cost-effective, high-ROI solutions. Their professionalism and commitment to quality ensure that your brand's message is conveyed effectively.

To thrive in Singapore's dynamic market, it's crucial to leverage the strengths of corporate videography. With 'Only Good Vibes' as your partner, you can create visually stunning, results-oriented videos that leave a lasting impression. Your brand's story will resonate with your audience, and your online visibility will soar.

Don't miss the opportunity to stand out and lead the way. Contact 'Only Good Vibes' today and let the power of corporate videography take your brand to new heights in Singapore.

[fairynisse]

Sinophobia affects all AAPI. Anyone who a racist thinks is Chinese is going to catch some of that. Or racists don't give a fuck what your ethnicity is and think we're all the same and will attack you anyways. This applies to all of Asia because not everyone fits a look that you think belongs to different parts of Asia & the Pacific. Even if someone is Chinese, they don't deserve it.

Y'alls sinophobia is showing by:

Bringing up the Chinese government every time someone is discussing anything related to China that has nothing to do with their government. Ex: Chinese language, culture, history, celebrities

Calling Asian people "Bing chilling" or commenting it under a video about China or with any Asian people in it just because John Cena said it. It's like calling Asian people "Squid Game" when that Korean show was popular.

"Ching chong" You know exactly what this is. Don't fucking play dumb.

Thinking "Made in China" is inferior despite the American companies being the one who made that decision and told the Chinese manufacturers to make it exactly to their specs. Prior to this, Americans thought Japanese products were inferior, but now y'all lap up Japanese products. Y'all are mad at the wrong people.

Rebranding Chinese beauty trends as Japanese or Korean.

Stealing beauty content from Chinese creators and labeling it as Japanese or Korean while leaving in whole ass Chinese characters. We can literally still see the Douyin or XiaoHongShu logo in the video you fucking stole. Bonus points if they're also speaking Chinese in the video.

Saying "You're so pretty, I thought you were Korean/Japanese." to a Chinese person.

Attacking literally any Asian person because you thought they were Chinese.

Attacking a Chinese person just because they're Chinese.

Bonus points if you attack an Asian person who is from a country you fetishize. *cough cough hardcore kpop/kdrama fans, koreaboos, weeboos*

Double the bonus points if you're a weeboo hating on China. Japan refuses to acknowledge their crimes against humanity to this day. If you want to look up what Japan did, I am warning you(HUGE TRIGGER WARNING), it will psychologically mess you up.

Triple the racist bonus points if you attack an Asian ethnic minority that was oppressed in the past or is currently being oppressed by the Chinese government.

This literally goes for any culture but hating on Chinese culture is not cute. There are beautiful parts of it. We can appreciate the beautiful parts of it.

Y'alls treatment of Chinese or any Asian restaurant/business. I have like a whole other post of this. We all know Asian food is fire. Don't complain about the food and then demand it to be free + request another serving. If you hate us and our food so much, why are you here asking for more?

Categorizing us into the "good" Asians and the "bad" Asians, like y'all could fucking tell the difference between us. This shows y'all are cool with discrimination too, which is just telling on yourselves.

Doing nothing as Congress mistreated the CEO of Tiktok, calling him "China man", saying China comes to Congress, despite him being from Singapore.

Getting mad at Asian people speaking out on sinophobia and all the anti-China propaganda. It's mostly just thinly veiled racism behind "I hate the Chinese government." You can hate the Chinese government, but you can also be racist at the same time. They can co-exist in you.

Nobody is stopping y'all from boycotting anything made in China, but I don't see anyone tossing out their iPhones.

[lilbeanblogsabit]

SweetLilBean FAQ

I’ll add to this as time goes on, if you have some recommendations for questions, that's what the ask button is for! ❤️

Where are you from, Where do you live?

Somewhere around the 122nd meridian west…Not getting more specific than that if I don’t know you.

How long have you been into XYZ?

Other than diapers, about 2-4 years.  Lets just say I had some fun experiences in College that were eye opening. 😉 For diapers I've had an attraction to them for as long as I remember, but didn’t know it was a kink until I was 19. 

What do you do for work?

I work for a production company.  No more specific than that.

What do you like to do in your free time?

Uh…this?  But for real I’m in the music scene so that takes up a lot of my free time.  In terms of what I find relaxing and such, video games, bored games, game games…Anything to keep my mind busy.

What’s your favorite type of food/cuisine?

If I had to pick, either Mexican (like, legit Mexican) or Barbecue (like, legit Barbecue) 

Do you have any pets?

Nope.  Had some dogs growing up but none since then.  If I could I would, but I can’t put the amount of effort in right now.

What’s a place you’ve always wanted to travel to?

Singapore! Hopefully going sometime in the next two years.

What kind of music do you enjoy?

Funk, Jazz, Blues, Soul, R&B that kinda stuff. 

[mieeiraa]

Performance Art with New Media Technology [ASSIGNMENT 1]

For this assignment, I was tasked to do a case study on international and local artists who incorporated the use of new media technology with their performances. From these artists and their chosen work/performance, we can observe how the technology used improves the performance and how they can be improved in the future.

International artist chosen: PLAVE

PLAVE is a five-member virtual idol group operating under a virtual entertainment company, VLAST.

They are known for using game engines and motion capture technology to track each member's gestures and facial expressions, similar to the concept of virtual YouTubers or Vtubers in short.

On March 12, 2023, PLAVE made their official debut. Focusing on music production in the Korean pop or K-pop music industry, they periodically release music albums and singles just like any other idol group.

Performance chosen: Hello, Asterum!

The concert took place over two days, 13th - 14th April 2024 with the first day being a fully physical performance and the second day being an online performance that was simultaneously aired live online for international viewers.

Domestic fans in South Korea were able to purchase tickets to enter the concert venue during the performance day. Meanwhile international fans were given the option to purchase online tickets for the online streaming scheduled for the second day via Weverse, an entertainment platform originated from South Korea.

They performed live on both days as seen by the clear discrepancies when comparing the two performances side by side, with the pre-recorded videos or VCR being filler segments played in between singing performances.

Technology used:

Motion capture

3D Assets

LED Screens

Stage special effects (pyrotechnics, smoke and haze machines, confetti and streamers, bubbles, drones)

Sound system

Local artist chosen: Abdul Shakir

Known by his stage name "Grasshopper," Abdul Shakir is a multidisciplinary multimedia artist and one of the co-founders of Filamen, a company that specializes in interactive installations, light installations, and projection mapping.

He has experience working in production and post-production agencies and has completed a range of design and art-related projects, including interactive installations, motion graphics, graphic design, and projection mapping.

His projects have transcended Malaysia and are now being shown in China, Hong Kong, Spain, and the United States of America. He has shown his art in a number of prestigious exhibitions, including the George Town Festival, Rainforest in the City, Urbanscapes Art Festival, and LAMPU Festival.

Work chosen: Rimbun

“Rimbun” was showcased during the Singapore Night Festival exhibition back in 2023. This work is basically a form of organic projection where he experiments with the mapping process on living things, including trees and leaves.

For this exhibition, it is focused on projection mapping of cultural Malay designs personally created by Abdul Shakir himself on plant leaves of different plants during the night time.

Featuring seven distinct motifs inspired by plants like Starfruit, Nutmeg, Common Fig, Jujube, Sugarcane, Citron, Cocoa, and Guava, these motifs reflect his personal interpretation of these plants and their significance during Singapore's role as an entrepôt between east and west.

Technology used:

Projector

PC computer

Rendered plant motifs via TouchDesigner

How does New Media Technology Improve the Concept and Stage Performance?

From the implementation of new media technology in performances which are the usage of motion capture technology and projection mapping, they offer the possibility to enhance their storytelling and visual graphics as a whole for a more enjoyable experience.

Visual elements prepared using computer graphics, not limited to pictures and videos but including various multimedia elements such as motion capture and projection mapping allow performers to creatively express themselves and their artworks while being able to captivate the audience.

For example, in “Hello, Asterum!” PLAVE and VLAST were able to utilize the visuals in 3D space effectively, resulting in their performance to look like a projection of a hologram while they were in fact only using a flat screen.

Another instance is the ability to manipulate the space to fit each member’s solo performance, creating environments that fit the genre of the songs being performed.

Being able to manipulate 3D space with their virtual models allows PLAVE to showcase an alluring and captivating stage performance in real time, suitable with their concept of being virtual idols.

As for the idea of organic projection mapping as seen in “Rimbun”, I would say that it promotes the idea of seeing mundane things in our lives in a new light.

As Abdul Shakir mentioned that the patterns and motifs being projected were inspired by plants, it shows a connection shared between the man-made motifs and the plants being associated with, subtly showing the beauty and inspiration from nature.

In my opinion, it is a unique way to show how one element may be related to the other and a great medium for an entrancing storytelling since the audience will need to approach the installation in order to fully immerse themselves with the artwork.

How can it be innovative in the future?

Simply put, stage performance visuals are no longer limited to 2D space as they can be manipulated to be shown as 3D regardless of the projecting medium.

Organic projection can introduce a new method to showcase one’s creativity in storytelling, ensuring that the message conveyed can be understood.

Synchronized light projections via light sticks held by the audience in a large crowd may increase the immersion and elevate the experience during a stage performance.

Conclusion

As technology advances further with time, we can expect to see more implementation of new media technology in future performances.

Taking the opportunity to include and utilize them in stage performances especially may help to increase immersion for the audience and deliver a comprehensive and meaningful performance.

Hopefully, with new media technology, artists and performers are able to experiment with their creative freedom and in the end, bring forward inspiring and innovative works of art for us to understand and appreciate.

[atrealtoothless]

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♬♬ HOOKED ON A FEELING ♬♬

The aforementioned promotional material mainly highlights the promotion of an insurance company known as “Manulife Philippines” and the upcoming Marvel film entitled “Guardians of the Galaxy Vol. 3.” Manulife is an insurance and investment company that is committed to aiding individuals in their decisions for the essential parts of life. Offering people health, life, travel, and mortgage protection insurance. Additionally, this company has numerous branches in countries such as Canada (Main branch), The United States, Europe, Cambodia, Mainland China, Indonesia, Hong Kong, Malaysia, Taiwan, Singapore, Japan, and the Philippines.

With that, the Marvel Cinematic Universe is preparing to release its 32nd film, Guardians of the Galaxy Vol. 3,  in the Philippines on May 3, 2023. As the previous films (GOTG Vol. 1 & Vol. 2) symbolically discuss our relationships with our mother and father, respectively, this third installment in the Guardians of the Galaxy franchise focuses on “the self” and how we come to terms with self-acceptance. It also focuses on Rocket Racoon as the main protagonist of the film as he is the one who has a lot of “issues” to deal with out of the other characters. The film is set to be the last Marvel film directed and written by James Gunn because he is currently the newly appointed head CEO of DC Studios, which has been the rival company of Marvel Studios since their first conceptions as comic mediums in the 1930s. 

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Since this advertisement promotes the company and the movie, it is apparent that this video is intended for individuals who seek some form of insurance for their life and entertainment value with the Guardians’ family. As previously stated, the company of Manulife offers health, life, travel, and mortgage protection insurance and investment opportunities. Moreover, the film aspects of the ad are also targeted at the long-time fans of this particular franchise who would love to see how the story of the Guardians of the Galaxy closes out the trilogy and the artistic direction James Gunn has to offer with this third installment. Although the promotional material offers no physical product, it still manages to promote aspects that lead to having future life assurance and present life entertainment value, which are both deemed good to the people who have seen the ad online or on television. It is also necessarily good for the audience because once they see what is being advertised, they are given the opportunity to live a secure life with Manulife and a break or sense of calmness in watching the film in theaters, as the world can often be cruel, complicated, and fast-paced.

By observation, deduction, and research, the advertisement above has no forms of media manipulation present within the created/edited video.  It merely captured the attention of viewers through simple editing and wordplay factors. The ad cuts together both aspects of Manulife and some clips/scenes from the trailers of Guardians of the Galaxy Vol. 3 to encapsulate the promotion of the film and the company. Seen in the following sentences are the forms of wordplay that the advert utilized. Additionally, the parentheses contain the words that relate to the company, and the last two sentences directly relate to the company and the film, respectively. 

“We can’t shoot blasters (but we can help you hit your health goals).”

“We don’t have superhuman powers (but we have the human touch).”

“The galaxy has its guardians (we’re ready to be yours).”

“Manulife, guarding your health starts today.”

“Marvel Studios, Guardians of the Galaxy Vol. 3, in cinemas, May 3.”

Overall, I personally think that this particular commercial ad is a great example of what promotional material should be. As it effectively highlights and promotes the said company and film by combining and relating the significant yet positive qualities of the Guardians characters and Manulife in this 30-second advertisement.

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References: Insurance Canada. (n.d.). Manulife. https://www.manulife.ca/personal/insurance.html

Manulife | About Us. (n.d.). Manulife Global. https://www.manulife.com/en/about/index.html 

Manulife Philippines. (2023, April 28). Guard your health [Video]. https://www.youtube.com/watch?v=ntyvHe9WAzg 

Manulife Products & Services Philippines. (n.d.). Manulife Global. https://www.manulife.com/en/products/philippines.html Rotten Tomatoes [@RottenTomatoes]. (2023, May 4). "I think of Vol. 1 as being about the mother. Vol. 2 is about the father. And Vol. 3 is about the self." James Gunn breaks down the emotional undertones of each of the Guardians of the Galaxy movies. #GotGVol3 [Tweet]. Twitter. https://twitter.com/RottenTomatoes/status/1653874344693727233

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[decadencedesign]

Video Production Company Singapore for Impressive Video Production

Are you looking for video production services for your next advertising campaign or to make your business presentation impressive and remarkable?

You need to get the right solutions from top video production company Singapore, where experienced editors and video experts are working giving the touch of beauty and perfection to your videos.

Searching for the top and recognized video production company Singapore can be complicated task, if you are looking for commercial video advertising and want to get them broadcasted in a planned way. Go online and it is counted as one of the convenient ways to enhance your experience. There are a number of recognized names in this domain offering you the right solutions for video production for your business to help you move on the right track of success. Check all details, get the specifications and any changes and leave rest of the work on experts working.

Decadence Design – a Recognized Video Production Company

When you search for the top video production company Singapore, you will find name of Decadence Design on top – offering you the right solutions for all your needs related to video production. You can contact from anywhere for impressive and engaging videos that you want to get done. Their charges for video production are affordable and will be in your budget. So, what you are waiting for, stay in touch with experts and get the right solutions according to your requirement for impressive videos and other services in the same domain.

[musemedia-my]

Finest Video Production Company Singapore | Musemedia

Musemedia, a leading Video Production Company Singapore, brings your vision to life with creativity and expertise. Our team of skilled professionals excels in crafting captivating videos that leave a lasting impact. From concept to post-production, we handle it all, ensuring top-notch quality and timely delivery. Elevate your brand with stunning visuals. To get more details about the services visit our website.

[imarghenation]

Advertising in the New Normal

One approach for potential customers to use and consume products or even persuade the public to take part in an activity or movement is through advertisements. Companies and organizations ended up having to take advantage of the Covid-19 pandemic as a result of its emergence in order to stay relevant and reach its consumers who were impacted. Because of the severity of the pandemic and the increasing quantity of public concerns about it, organizations and companies need to be careful with how they advertise their products and services. To accomplish that, they have to figure out the most suitable tone and message that will resonate with and not offend their audience. Now, there are two advertisements aired during the pandemic that I would like to introduce even if we most of the time skip these ads.

"A MESSAGE FROM THE FUTURE" - Jollibee

There are advertisements that we often see and the first thing that comes to our mind is to skip it because personally I do that with a reason that the first seconds of it are boring. However, there are also advertisements which are visually captivating and are able to appeal to our curiosity. These kinds of advertisements mostly come with a storyline or a drama-type of commercial. ‘A Message from the Future’ by Jollibee Studios is that type of ad which has a storyline that revolves around a family and reflects the realistic situation that their audience is experiencing at the current moment. The ad started with the voice of a child, stating a phrase that questions what it was back then during the pandemic. It is about a family's situation during the pandemic, such as losing something or maybe someone, and overcoming obstacles during a highly challenging change that affects everyone's lives. 

In the COVID-19 research of National Institutes of Health (2020), stated that even for those who did not get infected with the virus, COVID-19 still holds an impact on our daily life and health that is why the family in the ad resonates with the audience. Out of all those struggles, the family get their strengths from each other that touch the heart of the audiences. Most of the audience of Jollibee, a fast-food chain originated from the Philippines, are the Filipino public that are known for their family-oriented culture. They are advertising the tagline of Jollibee, “Joy of Family” as their fast food brings family together which is the main reason, they mostly focused their ads with the storyline of families in an emotionally appealing way. And in terms of consuming the advertised product, specifically the foods in a fast-food chain, is not necessarily good for the family or individuals if eaten continuously. Fast food is unhealthy as it contains an insane amount of trans-fat that will negatively affect our body when consumed unnecessarily (Stender et al., 2007). Additionally, in forms of media manipulation in this specific advertisement, it utilizes the emotional appeal to the audience or pathos in terms of fear that resonate with the people or targeted audience. As it aired in the midst of the pandemic, they took advantage of it and made a commercial out of the situation that will promote their products and connect with their tagline and the motto they are known for, Joy in togetherness of a family.

References:

Jollibee Studios (2021, May 15). A Message from the Future. [Video File]. Youtube. https://youtu.be/e-N8K0xRaeY

Stender, S., Dyerberg, J., & Astrup, A. (2007). Fast Food: Unfriendly and unhealthy. International Journal of Obesity, 31(6), 887–890. https://doi.org/10.1038/sj.ijo.0803616 

U.S. Department of Health and Human Services. (n.d.). COVID-19: The ripple effects. National Institutes of Health. https://covid19.nih.gov/news-and-stories/covid19-ripple-effects

"TOGETHER, TOWARDS A NEW NORMAL" - TraceTogether

This second advertisement is from the government of Singapore, as they promote their country adopting the new normal and encourage an action we should take into consideration for our health. The advertisement showcases a lively and catchy jingle that will linger into the audience’s ears. In that way, the audience will be reminded of the action they are promoting as well as bringing positive light to their country for the good handling of the COVID-19 pandemic. They are promoting the contact tracing app of their country which is “TraceTogether”, singing “Let’s test, let’s trace, let’s vaccinate” in a catchy repetitive way. Given the commercial, the app was successful in doing its job as the country took good control and highly effective management of the pandemic (Aaral et al., 2021). Singapore is one of the countries that managed the pandemic well and that was one of the reasons this ad was made. The targeted audience for this ad may be international individuals wanting to visit the country for assurance that they are visiting a safe and organized country and its citizens will not have to worry about the crisis in a very crucial way. The tracing app being commercialized was very helpful not just for its audience but for the whole country as it benefits all those who are able to have it. It was a necessary move for their government to handle the pandemic well. In terms of media manipulation, it did not showcase any as the sources proved the commercial highly effective and for beneficial economic effects of the country. Without being manipulated, the ad managed to capture the audience’s attention by singing their motive and message they wanted to convey in a lively and catchy way. Which is why this shows a good example of a commercial that greatly affects the country and its economy in a positive light.

References:

Araral, E., Thong, G., Ooi, S. P. L., & Muluan, W. A. (2021, June 28). How Singapore managed the COVID-19 pandemic. Lkyspp.nus.edu.sg. https://lkyspp.nus.edu.sg/gia/article/how-singapore-is-handling-the-pandemic 

govsg (2021, Jul. 2). Together, towards a new normal. [Video File]. Youtube. https://youtu.be/yAQ51SJkQPw

[executivegroupsg]

Elevate Your Event with Audio Equipment Rental and AV System Installation in Singapore

When it comes to hosting a successful event in Singapore, high-quality audio and visual elements are essential. Whether it's a corporate conference, a wedding, or a large-scale public event, the right AV setup can make all the difference. That's where audio equipment rental and AV system installation for events in Singapore come into play.

Why Rent Audio Equipment?

Renting audio equipment offers numerous advantages for event organizers. Firstly, it provides access to the latest technology without the hefty price tag of purchasing. You can choose from a wide range of equipment, including microphones, speakers, mixers, and amplifiers, tailored to your event's specific needs. This flexibility ensures that you have the best possible setup for optimal sound quality.

Professional AV System Installation

In addition to renting top-notch audio equipment, professional AV system installation for events in Singapore ensures that everything runs smoothly. Experienced technicians handle the setup and configuration, allowing you to focus on other aspects of your event. They ensure that all equipment is installed correctly and tested, minimizing the risk of technical issues during the event.

Benefits of AV System Installation

1. Seamless Integration: Professional installation ensures that all components work together seamlessly, providing a cohesive audio-visual experience.

2. Technical Support: Many rental companies offer on-site technical support, ensuring any issues are promptly addressed.

3. Customization: Installation experts can customize the AV setup to suit the venue and event type, enhancing the overall experience for attendees.

Why Choose Us?

For events in Singapore, choosing a reliable provider for audio equipment rental and AV system installation is crucial. We offer a comprehensive range of audio-visual solutions to meet your event's unique needs. Our team of experienced professionals is dedicated to delivering top-quality service, from the initial consultation to the final installation and support.

Conclusion

Elevate your next event in Singapore with our premium audio equipment rental and AV system installation services. By partnering with us, you can ensure a flawless audio-visual experience that will impress your guests and make your event truly memorable. Contact us today to learn more about how we can help make your event a success!

[pivottreesingapore]

5 Digital Marketing Strategies for E-commerce business in Singapore

It should come as no surprise that social media and digital marketing are integral parts of daily life in Singapore, where there are expected to be 5.5 million internet users this year. One of the world's greatest internet penetration rates (84%) is reportedly found in Singapore. Both brands and people are embracing digital marketing. Maintaining a competitive edge in digital marketing methods can help a business succeed. However, several constants are still important in this continuously changing area. Here are 5 digital marketing techniques employed by a digital marketing company that dominated Singapore's online market:

Search Engine Optimization

Some might think SEO (Search Engine Optimization) is obsolete and has no place in the digital world. But throughout the years, Singaporean digital marketing organizations have employed it as one of their most effective digital marketing techniques. Amazing organic ranking results were achieved nationwide by agencies concentrating on technical specifications, social signals, backlinks, content, and optimized website architecture. E-commerce websites use search engine optimization to their fullest potential to direct customers looking for their items to the website. Today's SEO requires more than website optimization; you must comply with Google's revised algorithms, give the necessary data, and stay up to date. This improves the ranking of your website and your user with a better experience.

Content marketing

Content marketing is one of the most varied and intricate forms of digital marketing. The majority of items in the digital industry contain content, including blogs, articles, websites, press releases, whitepapers, and social media posts. Because content marketing demands actual competence to provide excellent returns on investments for the clients, not many agencies can master it. The most effective digital marketing tactic Singaporean businesses are interested in is content marketing. Companies in Singapore that view content marketing as a funnel where consumers go from awareness of a brand to purchase are doing well. Well-written copy alone may effectively convey your message and sell your goods and services to a large audience.

Social Media

A digital marketing strategy is only possible with the client's social media presence. In actuality, it is the most suitable and affordable method of branding. Singapore agencies encouraged numerous social media campaigns on sites like Twitter, Facebook, Instagram, and Pinterest last year to generate buzz and increase brand awareness. The strategy was most effective when organizations included relevant links, videos, infographics, images, and more. As long as it is done correctly, social media offers a chance for all organizations, including B2C and B2B ones, to increase their consumer base. If you are aware of your target audience and produce content that will interest them, you must succeed on social media.

Video Promotion

Video marketing has completely dominated the internet landscape during the past few years. The average conversion rate for a Singapore business website with videos is 4.8%, compared to 2.9% for those without videos, demonstrating the growing relevance of video channels. According to a survey, digital marketers who used videos to promote their goods and services saw a 54% increase in brand recognition nationwide and received 66% more qualified leads. Many people acknowledged that including video marketing in their digital marketing plan enabled them to increase customer retention rates to 55%. Businesses that used video marketing to target their customers expanded significantly in Singapore in 2019. Video interviews, testimonials, Vlogs, live streaming, product evaluations, and video advertisements are a few of the video formats that have become very popular in Singapore.

Data

If you don't incorporate data into your digital marketing approach, you're flying blind. Before developing a digital marketing strategy, many digital agencies in Singapore today rely on intelligent and segmented data. The only way to create an effective digital marketing plan, from content marketing to PPC and SEO, is by gathering data about your present and potential customers. Many agencies cleverly used CRM (Customer Relationship Management) systems to gain access to customer information. Integrating CRM into your digital strategy lets you combine your customers' data into one database that can be viewed and controlled from anywhere. Digital marketing services from Pivot tree can be beneficial for you.

[deveploment]

Revolutionizing Advertising with Digital Signage Cloud-Based Solutions in Singapore

In the fast-paced world of advertising, staying ahead of the competition requires innovative and flexible solutions. Digital signage cloud-based technology is transforming how businesses in Singapore communicate with customers, offering real-time updates, easy content management, and dynamic displays. Whether you’re promoting a new product or simply enhancing customer engagement, cloud-based digital signage offers a range of benefits for businesses looking to make an impact.

A digital signage cloud-based system allows businesses to manage content from anywhere, at any time, via the internet. This flexibility is ideal for companies with multiple locations or those who need to update displays regularly without the hassle of onsite maintenance. Content can be scheduled, monitored, and modified remotely, making it easier than ever to keep your messaging fresh and relevant. From digital billboards to interactive displays in stores, this technology enables you to reach your target audience in a more engaging way than traditional methods.

For businesses in Singapore looking to take advantage of this modern advertising tool, digital advertising signage in Singapore offers powerful solutions to enhance visibility and increase brand awareness. Digital signage allows for the integration of multimedia content such as videos, animations, and real-time data, creating a dynamic visual experience for viewers. Whether used in retail environments, corporate offices, transportation hubs, or outdoor locations, digital signage provides a high-impact way to reach your audience.

Companies like SkyMedia specialize in digital advertising signage in Singapore, offering cloud-based solutions that simplify content management and elevate your marketing efforts. Their expertise in digital signage ensures that businesses can harness the full potential of this technology, providing interactive, eye-catching displays that attract attention and engage customers effectively.

Embrace the future of advertising with digital signage cloud-based solutions and digital advertising signage in Singapore. Visit SkyMedia today to explore how this innovative technology can elevate your marketing strategy and help you stay connected with your audience.

[jose-jeulandsg]

Hotel Photographer in Singapore - Jose Jeuland

With hospitality and luxury working hand-in-hand in the bustling metropolitan of Singapore, the position of a hotel photographer is crucial in documenting the identity of such top-notch establishments. This is the position which is made for photographer Jose Jeuland, who has worked with numerous prestigious hotels and resorts in the area and has offered unrivaled services that improve the aesthetics of these establishments.

What Does a Hotel Photographers do in Singapore?

Photographers for hotels strive to photograph the ambience and characteristics of hospitality establishments. In the competitive hospitality market of Singapore, quality images help in generating interest from the target audience and positioning the business amongst its competition. Jose’s focus is in presenting hotels’ exteriors and interiors in images that narrate the atmosphere within each establishment.

Jose Jeuland's Knowledge in Hotel Photography

Jose Jeuland is backed up with appreciable experience in the field and has great attention to detail in all of his hotel photography projects. His portfolio includes numerous companies’ collaboration with famous hotels like Intercontinental, Shangri-La, The Robertson House by The Crest Collection, Mondrian, Song Saa, Hyatt Alila, VOCO, Grand Hyatt, Orchid Hotel, W Hotel, Beverly Hotels Elements as well as the Eastern Oriental Express Train. These partnerships serve as a showcase of his skill to present the rooms, restaurants and other facilities of the hotels in the best possible light while using the most advantageous angles.

Services Provided by Jose Jeuland

Jose Jeuland is a dependable professional who provides numerous services to the hospitality industry:

Hospitality Photography: Specializes in producing photographs that will visually interpret the heart and spirit of the hotels, resorts, restaurants and other facilities. Guests are drawn aesthetically by his imagery that highlights special elements, facilities and warm spaces ready to receive visitors.

Commercial Photography: Supplying visually assistive materials for advertising and other marketing campaigns enabling the client to deliver effective brand messages more smoothly.

Event Photography: A specialized field in portraying a variety of events with the focus on business events such as conferences or social events, where there lots of unforgettable moments to be captured.

Portrait Photography: Defines himself as a person who provides a full range of artistic portrait photography enabling every person’s strength to shine for business and marketing purpose or not.

Video Production: Integrating professional video services to our photographic work aimed to demonstrate hospitality’s establishments in a more dynamic way.

Jose Jeuland should be consider as your hotel photographer in Singapore

There’s no better and there’s no other hotel photographer in Singapore than Jose Jeuland. He is capable of embodying the spirit of the establishment in his work thanks to his deep knowledge of the hotel sphere and attention to detail, artistic vision and high technical performance. Unwavering commitment to quality and personalized service makes what Jose Jeuland does a brand and an unforgettable experience for your customers.

Conclusion

Jose Jeuland creative and responsible approach to work provides his customers with the final product prepared to meet the most sophisticated guests and organizations capable of upgrading their properties/services. Hospitality is an incredibly competitive business and few people can contest that quality and quantity in any portfolio of a hotel is very much sought after. Most of the time a photograph can be a painting, and definitely with orientation accompanied by its sense cannot leave anybody indifferent and portrays the real core of hospitality within it.