#Potato Chips Market Share

[pearlsmith25]

Potato Chips Market Expansion: Emerging Markets and Opportunities

Potato chips, a beloved snack around the world, have become an integral part of the global snack food industry. These thin slices of potatoes, fried or baked to perfection, offer a satisfying and crunchy experience that appeals to people of all ages. The potato chips market has seen remarkable growth over the years, with various flavors and varieties catering to diverse consumer preferences. In this article, we will explore the potato chips market, its trends, key players, factors driving its growth, and the challenges it faces.

Market Overview

The potato chips market has witnessed steady growth due to changing consumer lifestyles, increasing disposable income, and a rising preference for convenient and ready-to-eat snacks. These factors have made potato chips a popular choice for on-the-go snacking, movie nights, and social gatherings.

Key Players

Several key players dominate the global potato chips market. Some of the prominent names include Frito-Lay (a subsidiary of PepsiCo), Pringles (owned by Kellogg's), Herr's, Utz Brands, and Calbee Inc. These companies not only produce traditional potato chips but also introduce innovative flavors and healthier alternatives to cater to evolving consumer demands.

Market Trends

Health-Conscious Consumers: With a growing emphasis on health and wellness, consumers are increasingly looking for healthier snack options. In response, the potato chips market has seen the emergence of baked, low-fat, and reduced-sodium potato chips to meet the demands of health-conscious individuals.

Exotic Flavors: Potato chip manufacturers are constantly experimenting with unique and exotic flavors to capture the attention of adventurous consumers. Flavors like truffle, kimchi, sriracha, and dill pickle have gained popularity, expanding the market's offerings.

Regional and Artisanal Chips: Consumers are showing a preference for locally sourced and artisanal potato chips. Smaller, regional brands are gaining traction by focusing on high-quality ingredients, unique flavors, and sustainable production methods.

Plant-Based Chips: The demand for plant-based snacks is on the rise, and potato chips made from alternative ingredients like sweet potatoes, beets, and cassava are gaining popularity among vegans and vegetarians.

Factors Driving Growth

Convenience: Potato chips are easy to store, require no preparation, and are readily available in various packaging sizes. This convenience factor is a significant driver of market growth.

Marketing and Branding: Effective marketing strategies, creative branding, and product innovations have helped potato chip companies attract a loyal customer base.

Snacking Culture: The global shift towards a snacking culture, where people consume smaller, more frequent meals, has contributed to the increased consumption of potato chips.

Expansion into Emerging Markets: Potato chip manufacturers are expanding their presence in emerging markets, where the demand for packaged snacks is on the rise. Countries in Asia-Pacific, Latin America, and the Middle East are becoming important growth markets for potato chips.

Challenges

While the potato chips market has experienced growth, it also faces several challenges:

Health Concerns: The perception of potato chips as an unhealthy snack due to high fat and sodium content remains a challenge for the industry.

Competition: The market is highly competitive, with numerous brands vying for market share. Companies must continually innovate to stay ahead.

Ingredient Sourcing: Sourcing high-quality potatoes can be a challenge, especially during periods of crop shortages or price fluctuations.

Environmental Sustainability: As consumers become more environmentally conscious, there is a growing demand for sustainable packaging solutions and environmentally responsible production methods.

Conclusion

The potato chips market demand continues to thrive, driven by changing consumer preferences, convenience, and innovative product offerings. While challenges such as health concerns and environmental sustainability exist, the industry is adapting and evolving to meet these challenges head-on. With a focus on healthier alternatives, regional flavors, and expanding into emerging markets, potato chips remain a beloved and enduring snack option for people around the world. The future of the potato chips market looks promising as it continues to innovate and cater to evolving consumer tastes.

[surajmarathedb1]

POTATO CHIPS MARKET Growth, Industry Size-Share, Global Trends, Key Players Strategies and Upcoming Demand

Data Bridge Market Research analyses that the POTATO CHIPS MARKET will project a compound annual growth rate (CAGR) of 4.40% during the forecast period of 2022-2029.

A world class POTATO CHIPS MARKET research report is formulated with the finest and advanced tools of collecting, recording, estimating and analysing market data. With the systematic and comprehensive market research study, this market research report offers the facts associated with any subject in the field of marketing for Food & Beverage industry. It gives superior ideas and solutions in terms of product trends, marketing strategy, future products, new geographical markets, future events, sales strategies, customer actions or behaviours. This POTATO CHIPS MARKET report has been prepared by considering several fragments of the present and upcoming market scenario.

POTATO CHIPS MARKET Scope and Market Size

The potato chips market is segmented on the basis of flavour, type and distribution channel. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

On the basis of flavor, the global potato chips market is segmented into plain/ salted potato chips and flavoured potato chips.

On the basis of type, the global potato chips market is segmented into baked potato chips and fried potato chips.

Based on the distribution channel, the potato chips market is segmented into supermarkets and hypermarkets, convenience stores, specialist retailers, online retailer stores and other distribution channels.

Get the Free sample copy of the report here:

Some of the key questions answered in this report:

How has the POTATO CHIPS MARKET performed so far and how will it perform in the coming years?

What has been the impact of COVID-19 on the POTATO CHIPS MARKET?

What are the key regional markets?

What are the key driving factors and challenges in the industry?

What is the structure of the POTATO CHIPS MARKET and who are the key players?

Market Analysis and Insights:  POTATO CHIPS MARKET

Data Bridge Market Research analyses that the global potato chips market will project a CAGR of 4.40% for the forecast period of 2021-2028. Increasing personal disposable income, emerging trend of westernisation of food consumption patterns in addition to growing economy and rise in the demand for snacks globally and others are the major factors attributable to the growth of potato chips market.  Therefore, the potato chips market value, which was USD 22.10 billion in 2020, will increase up to USD 31.18 billion by 2028.

POTATO CHIPS MARKET - Regional Level Analysis

The countries covered in the potato chips market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa(MEA) as a part of Middle East and Africa(MEA).

POTATO CHIPS MARKET - Share Analysis: 

The potato chips market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ which are related to potato chips market.

Key player - POTATO CHIPS MARKET 

Some of the major players operating in the POTATO CHIPS MARKET are

General Mills Inc., Kellogg Co., J&J SNACK FOODS CORP, PepsiCo, The Kraft Heinz Company, Nestlé, Prataap Snacks Ltd., Utz Brands, Inc., CAMPBELL SOUP COMPANY., Burts Potato Chips Ltd, Herr Foods Inc., Intersnack Group GmbH & Co. KG, Calbee, Great Lakes Potato Chips, The Lorenz Bahlsen Snack-World GmbH & Co KG Germany, Frito-Lay North America, Inc.,  KETTLE BRAND., Kellogg NA Co., Old Dutch Foods and KOIKE-YA Inc. among other domestic and global players

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MAJOR TOC OF THE REPORT

Chapter One: Introduction

Chapter Two: Scope and Market Size

Chapter Three: Analysis and Insights

Chapter Four: Country Level Analysis

Chapter Five: Share Analysis

Chapter Six: Key player

Get TOC Details:

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[nashlee234]

Frozen Potato Market: Key Strategies for Manufacturers to Capitalize on Emerging Trends and Opportunities

The frozen potato market has witnessed remarkable growth in recent years, fueled by shifts in consumer habits and the rising demand for convenient food options. As urbanization accelerates globally, frozen potato products like fries, wedges, and hash browns are becoming increasingly popular due to their ease of preparation and long shelf life. This trend presents significant opportunities for manufacturers looking to capitalize on a growing market.

Convenience Food as a Key Market Driver

Convenience is a crucial factor in modern consumer behavior, and frozen potatoes align perfectly with this trend. With increasingly busy lifestyles, consumers seek easy-to-prepare meal options. Frozen potato products, which require minimal preparation and offer quick cooking solutions, appeal to individuals and families looking for fast, yet flavorful meals. Manufacturers can leverage this demand by offering products that cater to busy consumers’ needs.

The Fast-Food Industry: A Catalyst for Growth

The rapid expansion of the fast-food industry has significantly contributed to the growth of the frozen potato market. Fast-food chains, particularly in developing regions, heavily rely on frozen potato products like french fries. As these chains continue to expand globally, the demand for frozen potatoes is expected to increase, providing a reliable and consistent market for manufacturers. Fast-food giants remain key customers for suppliers in this sector.

Product Innovation as a Growth Strategy

Today’s consumers are constantly looking for new and exciting products, creating opportunities for frozen potato manufacturers to innovate. Traditional offerings such as french fries remain popular, but there is growing demand for a broader variety of potato-based products. Manufacturers can attract diverse consumer segments by introducing new flavors, shapes, and healthier alternatives, such as low-fat or gluten-free options. Innovation in product offerings can differentiate brands in a competitive market.

Sustainability and Ethical Sourcing: Addressing Consumer Concerns

Sustainability is an increasing priority for consumers, and frozen potato manufacturers can benefit by adopting eco-friendly practices. Utilizing sustainable packaging, reducing food waste, and ensuring ethical sourcing of potatoes can enhance brand reputation. Consumers are more likely to support companies that prioritize the environment and ethical labor practices, and manufacturers that embrace sustainability can tap into this growing demand.

Advancements in Freezing Technology and Packaging

Technological advancements in freezing processes, such as individual quick freezing (IQF), have improved the quality and texture of frozen potatoes, ensuring they retain their freshness and flavor. For manufacturers, investing in advanced freezing technologies can enhance product quality and extend shelf life, which is essential for gaining consumer trust. Packaging innovations, such as resealable or portion-controlled packs, also add convenience for consumers and improve market appeal.

Emerging Markets: Expanding Opportunities

While North America and Europe are mature markets, regions like Asia-Pacific and Latin America present significant growth opportunities. Rapid urbanization, rising disposable incomes, and changing dietary habits in these areas are increasing the demand for frozen food products, including potatoes. Western fast-food chains expanding into these regions further boost the market. Manufacturers can explore these emerging markets by localizing products to cater to regional preferences.

Health Consciousness: Challenges and Opportunities

Health-conscious consumers often view frozen and processed foods with caution due to concerns about additives, preservatives, and high sodium levels. However, this presents an opportunity for manufacturers to reformulate products and offer healthier options. Low-sodium, low-fat, and gluten-free frozen potato products can attract health-focused consumers. Clear labeling and communication of nutritional benefits, such as high fiber and vitamins, can also help improve consumer perception.

Request Sample PDF for Frozen Potato Market Report

(The sample serves as a general overview and contents of the final report, without actual data. Accessing the facts and figures of the complete report will incur a cost.)

The Importance of Foodservice and Retail Partnerships

Building strong partnerships with food service providers and retailers is essential for frozen potato manufacturers. Fast-food chains, casual dining restaurants, and catering services rely on bulk orders of frozen potato products, making these partnerships critical for long-term success. Similarly, retail channels like supermarkets and e-commerce platforms offer significant opportunities for visibility and sales. Manufacturers can benefit by developing strong relationships with retailers and offering attractive promotions to boost sales.

[lsleofthelost]

once again, im here with set pictures, info from the set designer, Mark Hofeling, and my own commentary on it. this time, i wanna share stuff on Isle of the Lost from Descendants 2.

post about Isle of the Lost in part one

post about Maleficent's castle

Ursula's Fish and Chips Shoppe:

About Ursula's place: "Like all the imprisoned villains on the Isle of the Lost, Ursula has had to find a way to make ends meet. Thus her Fish and Chips Shoppe is right at the tide line of the prison island. I wanted the feel of a faded old carnival attraction, still alluring despite its decay."

"Uma (China Anne McClain) and her pirate gang, including her trusted lieutenants Harry Hook (Thomas Doherty) and Gil (Dylan Playfair) rally to take back what is theirs in Uma's mother's dingy tidal pool of a Fish and Chips Shoppe."

"A detail of the menu board and specials in Ursula's Fish and Chips Shoppe."

i think this gives us info on the money on the Isle. there are two units, m and n, and there are a 100n in 1m. i think the prices are comprable to us dollars back like 30-40 years ago? which further supports my theory that the Isle is stuck in the past, in the time of their imprisonment. the menu itself has some genuine regular items, like fish cakes, dumplings, but most of them are isle specials, like pond scum, shell smell, and gulf goo. which i think is hilarious considering Ursula and Uma still just serve them whatever.

"A detail of Uma's coral throne."

Isle of the Lost:

"A view of Low Tide Lane on the Isle of the Lost. Having been an isolated prison island for decades now, the idea was that every slat and board is on its 9th or 10th life, and every object not screwed down had changed grubby hands hundreds of times."

they kept the dirty candy colour palette! and i love how they truly kept to the 'everything is used and stolen 10 times over' philosophy.

this is the Bazaar, which is another market on the Isle. there is one in the main square and then this is the one closer to the docks, we can see Mal riding through it in D2. here, we once again see the money measurement. and i think it's intereting to see that crab and potatoes are priced higher than other things. i also like the 'satisfaction no guaranteed' sign.

Curl Up and Dye:

"Drizella's Curl Up and Dye on the Isle of the Lost is where Mal and Evie load up on chemicals for their showdown with Uma's pirate gang. So more than a hair salon as absurd as the rest of the Isle, it also had to be a repository for all kinds of chemistry and alchemy. The idea here was that out of every 100 of young Dizzy's experimental, chemical beauty concoctions, 99 blow up."

"The ever-unpredictable dye distillery."

"A detail of the dry chemistry set up."

i like that the base for this is a rough finish, like a construction before any renovation. and then its just neon splashes and broken mirrors from Dizzy's experiments. also i like the note that it's more chem lab than a salon.

Rotten four's hideout:

"The VK's hideout was always a place of respite from their raging and overbearing parents. It's where the VK's purloined all the best stuff on the Isle, and where Mal perfected her street art. "

this is Mal's room! which confirms for me that she doesn't live with her mother, at least not full time.

im kinda sad that we didn't get a view of the side with all those board games (kitchen, i think?) but even just these pictures are full of interesting details! as far as i saw only Mal's and Jay's 'Long Live Evil' tags are on the walls, i think it's because it was theirs first. i like the thorns that are circling the walls, like Maleficent's thorns around Sleeping Beauty's castle. they have some kind of an old school sound system, too! which i can i assume they use when throwing parties. and there are bikes, probably repaired 10 times over, but prised nonetheless. also, i thought that the green lamp in Mal's room is a hookah lol

Uma's ship:

"Uma and her pirate gang rule the rotting docks and rocky edge of the Isle of the Lost."

"Uma's HQ is this ruined pirate ship. After all the Disney Villains were relocated to the Isle of the Lost, all the ships that brought them were scuttled and they were all locked behind an enchanted barrier. So this is one of many wrecks in these waters, including the sails of the ship, rammed into her side. We found real tall-ship riggers for this work, and they used 10,000 feet of rope in the process."

i love that they really rigged that ship! i think it's a detail that shows that Uma's pirates are real professionals.

"This photo shows the "rickety" and treacherous landscape of the rotten docksides. This became the setting of a 20 person melee to rescue King Ben and escape the Isle and Uma's vengeful clutches."

we can see Uma's 'We ride with the tide' tag in the bg, signifying that this is her territory.

there are a lot of cool details but what i'm focusing on here are the old school washing machines, again showing us how the Isle is frozen in time. im assuming theyre on the docks because this is where the water is.

i am looking to make another post with details from D3, here's hoping i'll get to it sooner than i did this follow up

[pyraelia]

February 19, 2024 Daily Writing Challenge Day 2 Suppress/Pastel

Pyraelia frowned a bit as she considered the final piece of the care package puzzle. 

It had been easy enough to fill little airtight containers with hot broth, pork belly, cooked noodles, chili crisp and various toppings from the ramen cart Aerden liked in Silvermoon. Her delicate scrawl covered the outside of them, an enchantment she’d crafted herself locked the internal contents in time at the moment the lids had closed. When opened again it would be like no time had passed at all. 

She’d been clever enough to patent that spell, and wise enough to market it to the Horde military as a crucial, “inexpensive” component of keeping the troops fed. They’d bought in, and luckily, so had the Alliance military — alongside many other individual shipping companies. It was nice to not need the Sunmote inheritance, and her pride swelled a little as she taped pretty, iridescent paper around that part of the package to keep it safe and together. 

Next up had been another container full of two dozen “kitchen sink” cookies — the kind they’d occasionally gotten up and made together after a bit too much thistle on a hang out night. Some were chocolate chips, pretzels and peanut butter bits, others were potato chips, sea salt and caramel. Whatever was on hand to throw in and make a treat with. That box she wrapped up in a paper the color of a soft blue eggshell. 

The third was full of a mix of wrapped candies and chocolate bars from the shop near his apartment, all traditional Silvermooon staples — enough to share, just in case. That one was just a bag, but she was still able to wrap it up in a rosy quartz colored paper and stack on top. 

But the LAST piece, that was the trouble. 

She huffed, knowing she was overthinking the whole thing. He’d been out on duty for so long, it was hard to know where he’d had to pause his Captain Azeroth reading. Did they ship out to the troops? Surely they did, if requested. It was Captain Azeroth. What if he already had a bunch and was up to date? Ugh. 

Still, the man at the comics shop had been quite helpful and had pointed her toward a storyline that was being printed adjacently from the main comics. Some time loop shenanigan that had started to spiral off too much into its own, separate enough entity that the creator was pursuing it through a new run. 

That seemed safer. But what if he DID want the regular run? 

It didn’t matter. He’d be happy that she’d thought about it at all, probably. 

She’d bought the limited run, and even with all the other parts of the care package ready to go still waffled about it. Pyraelia steeled her resolve and carefully tucked the brown paper bag the comics had been put in when they sold them to her in between some of the other treat boxes. 

Then came the note. She’d already sent a card of thanks for the flowers he’d sent her for her birthday, but this felt like it maybe needed to be a bit more than that. Sana had asked her a few nights previous why she hadn’t said anything yet; did she need to? There wasn’t anything to really confess, not here on ink and paper. Of course he knew, didn’t he? 

She squashed down some of her more intrusive thoughts before putting her pen to paper. 

“Dear Aerden, 

It can be hard being so far away from home and all your favorites for such a long time. I’m sure you’re doing amazing. I sincerely hope everything included after this card will brighten your day up a little! 

There’s SO much to catch you up on when you’re given shore leave. Or whatever they call it. A break? That seems too normal. 

Anyway, enjoy and know that you are missed! 

With love,

Pyra” 

She shoved the card into a lavender envelope and boxed everything up together in a simple white box that she took to the shipping mailmentals as soon as she'd sealed it all shut. Better to get it out the door now before she could change her mind!

@daily-writing-challenge @aerdendios

[mochaxswirl]

if the cats were to have lunch together, what food would they eat? (im hungry)

is this post from november? yes. do i suddenly want to reply to this? also yes.

(lumi= the cat/ white cat, mint = green cat, glacier = blue cat, pepper = red cat.)

they would get chick fel a. here’s what they’d order :

lumi: a large fry; would share with mint, vanilla milkshake, yogurt parfait, an ice cream cup

mint: a large fry; would share with lumi, a side salad, lemonade

glacier: market salad with no chicken, iced coffee, an ice cream cup

pepper: spicy chicken sandwich, a cookie, coca-cola, two large fries, Mac and cheese, waffle potato chips, and chicken nuggets (don’t worry he’ll save some for later)

tag me in cats are liquid lunch if you use this idea!!

[kindh3art3d]

Falling for You - Stephen Sanchez x Reader One Shot

It was a whirlwind of lights, sounds, and emotions as Stephen Sanchez and Y/N took the stage together, belting out their newest single to a screaming crowd. Their unofficial collaboration was made popular on TikTok when a fan mixed a cover Y/N singing one of Stephen's latest singles. Everyone loved it so much, they demanded an official collaboration, and within days Y/N's manager flew her out to meet with Stephen.

To say they hit it off immediately would be an understatement. Stephen was instantly drawn to her quiet beauty and odd sense of humor and captivating musical talent.

They talked for hours in the studio and when the sun had set, and they both realized all they had eaten that day was iced coffee and potato chips they decided to get cheap fast food.

Y/N had an odd feeling that this wouldn't just become a standard collaboration that made their labels a quick buck, she felt that something deeper was developing.

When they got back to the studio that night they wrote and produced a new single, which within a few days had gone viral on TikTok as a trending sound. This also brought an onslaught of shippers, which Y/N didn't mind too much...

They had been touring together for a few weeks now, but it was the first time they had performed together on stage, their schedules both finally aligning and the beginning of their tour had started.

Y/N had always been a fan of Stephen's music, but now that she was working with him, she saw a whole new side of him.

As the curtains drew to a close and the audience gave a standing ovation, Stephen leaned over to Y/N and grinned. "That was a stunning performance," he whispered. Y/N's heart began to race as she looked into his sparkling eyes. She had never been one to have a crush on a coworker, but there was something about Stephen's charm that made her feel like anything was possible. As they walked off stage, Stephen started talking about his passion for acting and the theater. Y/N found herself captivated by his words and could feel herself falling deeper into his spell. She knew that this moment would be one that she would remember forever.

Over the next few weeks, Y/N and Stephen spent a lot of time together, bonding over their shared love of music and exploring new cities. They collaborated on writing music, each bringing their unique perspective and talent to the table. Y/N was struck by Stephen's creativity and passion, and she found herself drawn to him more and more each day.

As they explored new cities, Y/N and Stephen discovered new cultures and cuisines, deepening their connection as they shared new experiences together. They explored bustling markets and quiet parks, talking for hours about everything from their favorite bands to their future aspirations.

Despite the growing feelings Y/N had for Stephen, she couldn't help but wonder if he felt the same way. She tried to read his expressions and body language, but couldn't quite decipher his true feelings. He was mysterious in the best way possible.

Nonetheless, she cherished the time they spent together and looked forward to the adventures they would share in the future, all the while knowing that their time together was limited.

One night, as they were walking back to their hotel after a show, Stephen took Y/N's hand and looked her in the eyes. "Y/N, I have to tell you something," he said, his voice soft. "I know we've only known each other for a short time, but I feel like I've known you forever. I'm falling for you."

Y/N's heart swelled with happiness as she realized that she was developing feelings for Stephen. She smiled up at him, and with a bit of hesitation in her voice, she said, "I'm falling for you too." Stephen looked at her with a mix of surprise and delight, his eyes shining in the starry night sky. He took her hand in his and leaned in to kiss her, a gentle and tender embrace that left her feeling weak in the knees. As they pulled away from each other, Y/N felt a sense of excitement and anticipation for what the future held for them as a couple.

The rest of the tour was a blur of exploration and excitement. Stephen and Y/N wrote more songs together, all the while enjoying every shared intimate moment together. They knew that their time together was limited, but they made the most of every moment.

As the tour came to an end, Stephen and Y/N felt a bittersweet mix of emotions. On one hand, they were sad to be saying goodbye soon. They had grown so close during their time together, sharing laughs and deep conversations late into the night. On the other hand, they were excited to see what the future held for them. Stephen was already brainstorming ideas for their next tour, and Y/N was looking forward to exploring new musical avenues. Despite the uncertainty, they both knew that their shared passion for music would always bring them back together. As they hugged goodbye, they made a pact to stay in touch and continue making beautiful music together.

On the night of their last show, Stephen and Y/N shared nervous energy, the crowd was fantastic and it was possible the best show they've shared together. They could still hear the ecstatic applause of the audience.

Suddenly the excitement became sadness as Y/N realized she was flying back home in the morning.

"What's wrong?" Stephen asked as he took a step towards her and cupped her cheek delicately, as if he was scared of breaking her.

A defiant tear slipped down Y/N's face as she whispered

"This is it."

Stephen suddenly embraced her,

"No, it's not."

She shook in his tender embrace, emotion and exhaustion rattled her frame.

"This is our last show. I'm going home in a few hours."

He dropped his arms and gripped her shoulder, finding her eyes with his kind ones

"This is not it. Just because this tour is over doesn't mean we are."

Y/N wanted to believe him, she truly did. But it was stupid, crazy, impossible. They lived across the country in separate time zones and long distance never worked out.

"When I told you I was falling for you that one night, I meant it." He licked his lower lip, and glanced around

"I haven't stopped falling for you since, and I never will."

More tears streamed down her face as Stephen spoke everything she wanted to hear.

"I don't want you to go." He took her hand and squeezed it.

"Stay here with me."

She threw her arms around his neck and cried into him.

"We'll figure it out, I promise even if I have to quit music I'll do it for you." he whispered and she knew he meant those words.

"I love you Stephen." She smiled softly and kissed him.

He leaned into the kiss and laughed.

Relief washed over them as they basked in the happiness of the moment.

They pulled apart and she found herself drowning in the depths that was his dark eyes.

"What?" He chuckled, and she grinned wrapping her arms around his neck.

"You're fricking hot."

This made them both laugh.

He adjusted the guitar strapped to his back and took her hand, leading her to the green room.

"I guess we'll have to cancel your flight."

She smiled

"I think I have to do more than that."

Stephen looked over, radiating happiness,

"We'll figure it out."

"Together" she beamed.

"Together" he echoed.

and that was a promise they both intended on keeping.

[icleanedthisplate]

Dine-Out Meals of October 2023, Ranked

I ranked the following based on taste alone. I made no consideration for ambiance or the general dining experience or whatever. I included meals I got to go. I included food trucks, catered meals, and fast food.

I got into burgers this month.

Should you be interested in the pictures or reading the few words I had to say about each meal, click on the home page and scroll down or see the archives.

Apolonia ‘Classics’ Tasting Menu (Yellowtail Crudo, Roasted Mussel Toast, Fiorentini al Sugo, Mediterranean Branzino, The Pistachio). Apolonia. Chicago, Illinois. 10.1.2023.

Samantha’s Steak Salad. Samantha’s Tap Room. Little Rock, Arkansas. 10.9.2023.

Signature Sweet Hot Burger w/Fries. Copper Grill. Little Rock, Arkansas. 10.10.2023.

Half Rack of Ribs, Broccoli, Baked Sweet Potato. Corner Grub House. Sulphur Springs, Texas. 10.25.2023.

Chopped Sirloin w/Mashed Pots, Creole Salad. The Faded Rose. Little Rock, Arkansas. 10.23.2023.

The Ranch Salad w/Salmon. Standard Service. Heath, Texas. 10.27.2023.

Whiskey & Aged White Cheddar Burger w/Steamed Veggies. Yard House. Irving, Texas. 10.26.2023.

Fried Chicken Livers w/Pepper Jelly (shared), Eggs Benedict. The Second Line. Memphis, Tennessee. 10.22.2023.

Baleadas Con Todo w/Carnitas. El Sur Street Food Co. Little Rock, Arkansas. 10.9.2023.

Chicken Spaghetti Lunch Special, Side Salad. Cache. Little Rock, Arkansas. 10.16.2023.

Meatloaf w/Green Beans, Baked Potato. Samantha’s Tap Room. Little Rock, Arkansas. 10.30.2023.

Veggie Sandwich w/Potatoes. Blackberry Market. North Little Rock, Arkansas. 10.17.2023.

Angry Wife Roll, Hibachi Chicken Lunch. Wasabi. Little Rock, Arkansas. 10.6.2023.

Santa Monica Cobb Salad w/Chicken. Summer House (ORD). Chicago, Illinois. 10.4.2023.

Chicken Leg Quarters, Peas, Broccoli & Cheese Casserole. Platnum BBQ (River Market). Little Rock, Arkansas. 10.18.2023.

Chicken Leg Quarters, Green Beans, Broccoli & Cheese Casserole. Platnum BBQ (River Market). Little Rock, Arkansas. 10.5.2023.

Steak Sandwich w/Steamed Veggies. Huey’s (Germantown). Germantown, Tennessee. 10.21.2023.

Noodle Bowl w/Tofu. Three Fold Noodles + Dumpling Co. Little Rock, Arkansas. 10.19.2023.

Lunch Catering (tacos, chips, etc.). Blue Coast Burrito. North Little Rock, Arkansas. 10.22.2022.

Bangkok Noodles w/Shrimp. Bangkok Thai Cuisine. Little Rock, Arkansas. 10.24.2023.

Buffalo Tempeh + Sesame Cauliflower. City Silo. Memphis, Tennessee. Germantown, Tennessee. 10.21.2023.

White Bean & Ham Soup. Cache. Little Rock, Arkansas. 10.31.2023.

Catered Buffet (buffalo chicken chimichanga? Shrimp tacos, assorted pizza, fried chicken sliders, etc). Acebounce. Chicago, Illinois. 10.2.2023.

Breakfast Catering (Bacon, Eggs, Fruit, Pastries). Gaylord Texan Resort & Convention Center (Catering). Grapevine, Texas. 10.26.2023.

Catered Buffet (Pasta, Pasta, Pasta, Minestrone Soup, Doughnut). Hilton Chicago (Catering). Chicago, Illinois. 10.3.2023.

Catered dinner (Steak & Chicken pieces, butternut squash, Brussels, mashed potatoes, ice cream w/toppings). The Glass Cactus (catering). Grapevine, Texas. 10.25.2023.

Tacos (Tipsy Chick, Crossroads, Mr. Orange). Torchy’s Tacos. Rogers, Arkansas. 10.12.2023.

Chef Salad w/Turkey, Pizzas (Pineapple, Sausage). Vino’s Brewpub. Little Rock, Arkansas. 10.20.2023.

Chicken Wrap (?). Unknown Caterer. Irving, Texas. 10.26.2023.

Chicken Fingers w/Side Salad. Stickyz Rock’n’Roll Chicken Shack. Little Rock, Arkansas. 10.11.2023.

Oatmeal, bacon. Residence Inn by Marriott. Germantown, Tennessee. 10.22.2023.

Turkey Bacon, Cheddar & Egg White Sandwich. Starbucks. Benton, Arkansas. 10.25.2023.

Turkey Bacon, Cheddar & Egg White Sandwich. Starbucks. Chicago, Illinois. 10.2.2023.

Turkey Bacon, Cheddar & Egg White Sandwich. Starbucks. Chicago, Illinois. 10.3.2023.

Turkey Sandwich, Pasta Salad, Cookie. McCormick Place. Chicago, Illinois. 10.2.2023.

Chicken Sandwich, Pasta Salad, Cookie. McCormick Place. Chicago, Illinois. 10.3.2023.

[compellingselling]

Nice video, Nike, but you violated our unspoken agreement

This is a cool video. Fun camerawork, interesting people, and catchy music that drives a sharp edit. And everybody’s outfits look great.

But, Nike, that’s not the deal we made with you.

Sure, the reality is that we wear Nike gear strictly for fashion, but only because you tell us you’ve made these shoes and clothes for serious athletes and serious athletics.

That’s why you call them “cross training” shoes even though they're “walk from the car to the back of Walmart” shoes.

It’s the same deal we have with Ford. Ford tells us the F-150 is built for driving over boulders on construction sites and hauling stacks of cinder blocks. Then we use our pick-ups to go to Taco Bell via paved interstates.

And Wheat Thins tells us they’re baked, not fried, and made with 100% whole grain. Even though they have almost as many calories as potato chips.

M&M’s sells a “sharing size” bag that none of us will ever share.

Of all people, marketers should know and abide by these unspoken agreements their brands have made with their customers – knowing full well these are based on image and not based on reality.

There ARE some athletes in Nike’s video. If you happen to recognize them or read the press release. But they’re not seen doing their sport. Such a pure fashion play is all the more startling given Nike’s discipline over the decades to sell sports and not the "concrete runway."

Agency: In-house. Director: Audrey Ellis Fox. Via: Shots.net.

[alphaman99]

in just 2 years

Craig Bergman

June 5, 2022  ·

H/T to Barry and Tim for posting this share.

This is an active effort to disrupt the food supply.

Almost ALL of these "Fires" have been ruled "Accidents or Unknown Causes".

———

Here is the full list. NEARLY 50 since Joe Biden's team Stole the election.

That is ONE "Mysterious" fire every other week for TWO STRAIGHT YEARS !!

If you know of any missing please add them below.

Feb 5th, 2021: Wisconsin River Meats processing facility destroyed by fire in Mauston, Wisconsin.

Feb 15th, 2021: Bonanza Meat Company goes up in flames in El Paso, Texas

Feb 22nd, 2021: Shearer's Foods Food processing plant explodes in Hermiston, Oregon.

Feb 22nd, 2021: Fire destroys Deli Star Meat Plant in Fayetteville, Illinois.

March 17th, 2021: Nestle Food Plant extensively damaged in fire and new production destroyed Jonesboro, Arkansas.

March 19th, 2021: Walmart Food Distribution center catches fire in Plainfield, Indiana.

March 24th, 2021: Major Fire at McCrum Potato Plant in Belfast, Maine.

March 29th, 2021: Maricopa Food Pantry burns down 50,000 pounds of Food destroyed in Maricopa, Arizona.

March 31st, 2021: Rio Fresh Onion factory damaged by fire in San Juan, Texas.

April 13th, 2021: Fire destroys East Conway Beef & Pork Meat Market in Conway, New Hampshire.

April 14th, 2021: Taylor Farms Food Processing plant burns down Salinas, California.

April 19th, 2021: Azure Standard nation’s premier independent distributor of organic and healthy food, was destroyed by fire in Dufur, Oregon

April 21st, 2021 : plane crashes into and destroys General Mills Factory near Atlanta, Georgia

4/30/21 Monmouth Smithfield Foods pork processing plant

725/21 Memphis Kellogg plant

8/13/21 JBS beef plant

8/24/21 Patak Meat Company

7/30/21 Tyson River Valley ingredient plant

10/21/21 Darigold plant

11/15/21 Garrard County food plant

11/29/21 Maid-Rite Steak Company

12/13/21 San Antonio food processing, West side Foods

1/7/22 Hamilton Mountain poultry processing

Plant

1/13/22 Cargill-Nutrene feed mill. Lacombe, La

1/31/22 Winston-Salem fertilizer plant

2/3/22 Wisconsin River Meats

2/3/22 Percy dairy farm

2/15/22 Bonanza Meat Company

2/16/22 Indiana Louis-Dreyfus soy processing plant

2/18/22 Bess View Farms

2/19/22 Lincoln premiere poultry

2/22/22 Shearer's Foods potato chip plant

2/28/22 nutrient AG Solutions

2/28/22 Shadow Brook Farm & Dutch girl Creamery

3/14/22 Wayne Hoover dairy farm

3/16/22 Walmart Distribution Center

3/16/22 Nestle hotpockets

3/28/22 Maricopa AZ food plant

3/30/22 Maine Pentecost McCrum potato chip plant

4/1/22 Rio onion processing plant

4/13/22 East Conway Beef & Pork

4/13/22 Taylor Foods processing plant

4/13/22 Gem State Processing

4/14/22 Salinas food processing plant

4/18/22 Azure standard organic foods

4/21/22 General Mills plant

5/27/22 Forsman Farms Minnesota: 200k chickens burned to death

Food shortages are happening because they are planned.

Oil prices because the BIDEN GOVERNMENT:

Ended Domestic Fracking. Stopped, closed, and abandoned, 22 Pipelines. Sanctioned Russian Oil. And reduced the world wide supply by 55% in his first year.

And These fires? ARSON. INTENTIONAL !!

FIFTY in two years? Better believe it. They are KILLING you.

[psatalk]

Heat and Control's food processing, packaging solutions at Anuga FoodTec

Heat and Control used the Anuga FooTec platform to showcase its extensive range of food processing technologies. Venkatesha Parthasarathy, national sales manager at Heat and Control, highlighted the company’s focus on a new concept, the 'on-machine seasoning system', which was demonstrated at the expo. In addition, the company displayed various products produced by its equipment, underscoring that, for many clients, the end product often holds greater importance than the technology behind it.

One of the live demonstrations featured a packaging machine equipped with x-ray and metal detectors, ensuring compliance with FSSAI standards to deliver higher-quality products. Heat and Control also showcased solutions for packaging noodle and masala sachets — represented by its partner ToPack from Japan, a global leader in sachet packaging — which they distribute in India.

Parthasarathy said Heat and Control provides to a diverse customer base, ranging from well-established companies to new start-ups. For larger enterprises, the company provides solutions focused on improving operational efficiency and product quality. Meanwhile, start-ups benefit from the economical options available through the Flavorite brand, which allows them to quickly launch products and test market viability. As these start-ups grow, they can seamlessly transition to the company’s more advanced solutions for larger-scale operations.

When discussing the broader food processing and packaging market, Parthasarathy expressed optimism, noting that the industry is thriving with annual growth rates of 12-15%. He observed that while middle and larger companies are scaling up, introducing more products to the market, new entrants are also playing a key role in the sector’s overall expansion.

Heat and Control focuses on two key markets: the snack food segment, targeting potato chips, namkeen, and tortilla chip production lines; and the processed food sector, which includes French fries, samosas, and more recently, hash browns, a product that is steadily gaining popularity in India.

The snack food sector, particularly the namkeen category, is experiencing robust growth. Parthasarathy said products such as potato chips, namkeens, and kurkure-style snacks are particularly in demand, with the kurkure segment accounting for about 60% of sales in the 5-rupee packet range. This affordable pricing strategy has enabled these products to reach a wide audience, both in rural and urban areas.

Parthasarathy also highlighted the competitive landscape, stating that while international brands have pioneered the western snack market, regional players are gaining significant market share, particularly in states such as Gujarat. The namkeen segment, catering to India’s preference for salty snacks, continues to expand rapidly. Where Heat and Control once struggled to sell one or two production lines per quarter, they now sell one or two lines per month—a clear reflection of the sector's remarkable growth.

[astralstudiosza-blog]

Video Marketing: Proven Techniques for Business Success

I first saw the power of video marketing while working with a small bakery in Johannesburg. We created a short video showcasing their artisanal bread-making process. The video captured the essence of their craft and resonated deeply with their audience, boosting foot traffic and online orders. It was a dough-licious success, proving that video marketing isn't just the yeast you can do for your business—it’s essential.

Why Video Marketing Matters

Video marketing is crucial. It engages audiences more effectively than other content types. Statistics show that 85% of Internet users in the US watch video content monthly. Videos grab attention faster than a cat video in a meeting and build trust, making them a powerful tool for marketing.

Types of Marketing Videos

Different types of marketing videos serve various purposes. Explainer videos break down complex concepts into easy-to-understand visuals. Testimonial videos build credibility with satisfied customer stories. Product demos showcase products in action. Corporate videos promote company values and achievements. Social media snippets are short, engaging videos for platforms like Instagram and Facebook. Think of them as the video equivalent of potato chips—you can't watch just one.

Marketing Video Ideas for Businesses

Creative video ideas can set businesses apart. For example, retail stores can showcase a day in the life of their store. Healthcare providers can feature patient testimonials. Real estate agents can offer virtual tours, and food businesses can share recipes and cooking tips. Imagine a real estate agent saying, “This house has more charm than my Aunt Mabel’s Christmas sweater collection.”

Choosing the Right Marketing Videographer

Selecting the right videographer is crucial. Review their portfolio, check for industry experience, and ask for references. Key questions include their experience with similar projects, detailed quotes, revision processes, and whether they work with a team. And yes, asking if they can make your CEO look like a movie star is completely reasonable.

The Process of Marketing Video Creation

Creating a marketing video involves several steps. In pre-production, define objectives, identify the target audience, create a script, and storyboard. During production, set up equipment, direct the shoot, and capture additional B-roll footage. In post-production, edit the footage, add graphics and sound, and review the final cut. It's a bit like baking a cake—planning, mixing, baking, and adding the icing.

Marketing Videos for Small Business

Small businesses can create impactful videos on a budget. Use smartphones for filming, learn basic editing skills with free software, and share videos on social media platforms. Tools like Canva, Animoto, and Lightworks can assist with DIY video production. Remember, Spielberg started somewhere, probably with less than an iPhone.

The Cost of Marketing Videos

Understanding the cost of marketing videos can help you budget effectively. In South Africa, costs vary based on complexity and quality. Pre-production costs, which include scripting, storyboarding, and planning, can range from R7,500 to R30,000. Production costs cover filming, crew, equipment, and location fees, ranging from R15,000 to R75,000 per day. Post-production costs involve editing, graphics, and sound design, and can range from R15,000 to R45,000. To get the best value for money, plan thoroughly to avoid costly reshoots. Hiring experienced professionals can lead to better results in less time, ultimately saving money. Using stock footage can also supplement your video, reducing production costs while still delivering high-quality content.

Marketing and Video Production for Corporates and NGOs

Corporate videos should focus on professional quality and brand alignment, while NGO videos should emphasize storytelling and emotional appeal. Successful campaigns, like a financial services company using testimonial videos or an environmental NGO creating a documentary-style video, demonstrate the impact of tailored content. Remember, tugging at heartstrings can be more effective than pulling teeth.

Working with a Marketing Video Agency

Hiring a professional agency offers expertise, resources, and efficient project management. Research agencies, review portfolios, and interview potential partners to find the right fit. Collaborate closely to ensure your vision is realized. And always ask if they offer free snacks during brainstorming sessions.

Creating Engaging Marketing Video Content

Engaging content is key. Tell a compelling story, use dynamic visuals, maintain clear messaging, and include a strong call-to-action. Relatable and interesting content keeps viewers engaged. Just think, if your video can keep someone's attention longer than a viral cat video, you're winning.

Measuring the Success of Your Marketing Videos

Track performance with metrics like view count, engagement rate, conversion rate, and watch time. Use tools like Google Analytics, YouTube Analytics, and Wistia for detailed insights. It’s like being a detective, but for views and likes instead of crime scenes.

Conclusion

Marketing with video is a powerful way to engage audiences, build trust, and drive results. Whether you’re a small business, corporate entity, or NGO, investing in video marketing can yield significant returns. Start leveraging video today to elevate your marketing strategy. And remember, every great video begins with a single frame—so get rolling!