How a Car Wrap Can Benefit Your Business
If you want your business to be successful, you must market it well. However, it can be difficult to find advertising methods that are profitable and yield valuable results. For this reason, many people are turning to unconventional advertising methods to promote their businesses. An example of this type of approach is the use of car wraps.
When you install a car wrap, you're not limited to a single banner ad or a single time slot. Your car's graphics go wherever you go, and you have full control over where and when you advertise. You can drive in crowded neighborhoods or park in areas that receive heavy foot traffic. You also have the opportunity to use van wrappers in your delivery or service vans that you already drive a lot.
Billboards are often lost when cars pass on the highway, and most people change channels when commercials appear. However, it is difficult to ignore the large car graphics on a vehicle driving right next to you. This gives you the potential to reach a much larger audience with your car, truck and truck wrappers. In fact, studies by the Office of Traffic Audit for Media Measurement have shown that a vehicle wrap can receive up to 70,000 views in a single day.
Vehicle wraps give your business continuous exposure for a one-time fee. There is no monthly rental cost, and the initial cost is often less than what you would pay for a single month of billboard advertising. Vehicle wraps generally last at least five years, and independent advertising researchers have estimated that they cost just $ 1 per thousand impressions. Plus, if you get changeable truck or bus wraps, you can completely transform your ad at a very low additional cost.
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